In a recent interview with Autocar magazine from the UK, Lamborghini CEO Stephan Winkelmann confirmed that the company’s future electric cars must have two key elements. First, they must have superior performance to petrol-powered cars. Second, they must be able to evoke the same emotions in users as previous combustion engine cars.
Lamborghini will officially launch its first electric car in 2028. The model to be unveiled then is their 2023 concept car Lanzador – a 4-door coupe SUV. After that, Lamborghini’s true supercars will gradually make their debut.
The production version of the Lanzador Concept (pictured) will be Lamborghini’s first electric car. Photo: Carscoops
Revealing details about the new era of electric cars, the CEO affirmed that the company is developing a range of diverse models. However, they will all have to follow certain rules. For example, the power of the cars should not be less than 1 megawatt (1,341 horsepower). This is the “minimum” requirement that Lamborghini sees as acceptable for a future electric supercar.
The next and even more important rule is emotion. Performance figures such as acceleration, top speed, lap times… must be transmitted as emotions that conquer customers. Previous Lamborghini owners need to maintain the driving experience they had with previous combustion engine supercars with the new electric supercars.
Revuelto – Lamborghini’s first mass-produced electric car (previously limited production Sian) was warmly received by customers, no less than previous combustion engine projects. Photo: Lamborghini
According to the CEO, even Lamborghini faces many difficulties in balancing continuous, powerful performance and operating range. He describes this as an impossible task. This means that future Lamborghini electric car owners will have to trade off range for performance.
Before transitioning to 100% electric vehicles, Lamborghini will hybridize its entire lineup. In addition to the announced Revuelto, the Aventador will be gradually replaced by a facelifted PHEV version. In 2024, the successor to the Lamborghini Huracan will be introduced with a hybrid V8 engine replacing the current V10 engine.
