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Particularly during this time, investors have more opportunities to “hunt” for real estate at a good price. Businesses and investors are actively stimulating demand with various incentives, discounts, or extended payment schedules…
 Investors “hunt” for shophouses at the base of the Westgate project
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For example, in the Westgate complex (Binh Chanh), the shophouse product line at the base of the building is creating a greater attraction compared to other real estate types. Buyers only need to have about 3.9 billion VND (equivalent to 30% of the product value) to receive the shophouse for lease, business, and income generation, with the remaining amount paid in 24 months.
This means that customers can tap into and use the shophouse without having to pay a large sum of money at once and have an additional 24 months to balance and prepare cash flow. Even customers with limited capital can easily make a “down payment” to buy a shophouse.
Along with the 30% payment, the investor An Gia also applies a policy of committing to lease back the shophouse with a total incentive of about 1.5 billion VND (equivalent to 42 million/month) for 36 months. This is considered an immediate profit, creating passive income for investors and increasing the liquidity of the project.
As a long-term investor, Mr. Nhat Minh (50 years old, District 7) believes that the advantage of these policies is to ensure safety for real estate buyers and at the same time, help investors achieve multiple profits on their initial capital.
_”I only need to pay 3.9 billion VND in advance, which is 30% for a Westgate shophouse to secure a profit of about 1 billion VND thanks to the lease commitment in the first two years. In early year 3, I will have to pay the remaining amount, 65% of the shophouse value. At this time, I can borrow capital from the bank and use the lease commitment for the remaining 12 months to pay interest regularly each month. By year 4, it is possible to tap into business to create cash flow or transfer real estate for investment purposes if the profit rate meets expectations,”_ said Mr. Minh.
 The Westgate complex has a scale of more than 2,000 apartments
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According to a representative of An Gia, for projects with a large number of residents, the rental and resale rate of the shophouse product line is always over 90%, and the average price increases by 10-15%/year. In particular, in central areas with well-planned layout and convenient connectivity, this rate can reach 30% per year.
Located in the administrative center of Binh Chanh, the Westgate complex has the advantage of having 5 facades including Nguyen Van Linh Boulevard, Tan Tuc Boulevard, opposite the Binh Chanh District People’s Committee, Binh Chanh District Hospital, and a 2-hectare central park. The project has a scale of more than 2,000 apartments, of which the shophouse product line accounts for only a very small number, about 1-2%.
_”Thanks to the advantage of 5 bustling facades, the Westgate shophouse can directly serve 8,000 – 10,000 residents living in the project and about 4,000 customers including civil servants and employees working in the Binh Chanh administrative area. At the same time, it has the potential to tap into millions of visitors and neighboring residents because the project is located right at the western gateway of Ho Chi Minh City, just a few minutes from the Ben Luc – Long Thanh Expressway and Ring Road 3,”_ said a representative of An Gia.
Notably, the project is located in the core of the Binh Chanh administrative center. This is an area with a complete infrastructure, where the local government is actively adjusting the planning to implement the “core” goal of the plan to establish Binh Chanh City in 2025.
This explains why the supply of Westgate shophouses is constantly being “hunted” and currently only a small number remain. Not to mention that the price level is still in the “trough” when compared to products in the segment in the administrative area of Thu Duc City – the growth pole of the East, similar to Binh Chanh in the West.
 Westgate owns 5 facades in the administrative center of Binh Chanh
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_”Currently, the price of commercial business premises around the Thu Duc City People’s Committee area fluctuates from 150-300 million VND/m2. In contrast, the price of commercial premises in the administrative center of Binh Chanh is around 120 million VND/m2. Meanwhile, the selling price of the Westgate shophouse opposite the Binh Chanh People’s Committee is only over 60 million VND/m2,”_ said a representative of a real estate brokerage firm in Ho Chi Minh City.
Thus, it can be seen that when Binh Chanh officially becomes a city in 2025, the central area with a gathering of all types of services and a densely populated community will stimulate the real estate market to grow “hot”. In particular, shophouse products have the ability to tap into regular cash flow, have a small quantity, and high liquidity, so their added value will be the highest in the area.
However, the value of shophouses still depends on several variables. The first is the occupancy rate of the entire project, which must be fast. Second, the utility services of the project must be good. Third, the internal resident community must be large enough, and fourth, there must be seamless connectivity to attract the community living outside the project.
On the other hand, before choosing to invest in shophouses, investors should carefully consider the brand and reputation of the investor. This is an important factor because if the enterprise is dedicated enough to develop and manage the project well, then shophouse investment will be guaranteed to generate profits as expected.
Having been in operation since April 2023, the Westgate complex has a high population density and is forming a community of young, modern families in the administrative center of Binh Chanh. The project area currently focuses on various types of commercial and service activities, from shopping and dining to healthcare…
Readers can access [www.westgate.vn](www.westgate.vn) or contact the hotline 0916.770.880 – 0933.384.567 for more details
