Sales Policy – Room to Grow and Smart Investment
After a long period of stagnation due to legal issues and frozen capital, many investors this year have had their obstacles removed by the government, with permissions granted to restart or launch new projects. In Ho Chi Minh City, 44 out of 148 projects with complications have been resolved and expedited (1). With reduced financial pressure, businesses continue to launch new products and offer attractive incentives to attract buyers.
On the other hand, the real estate giants with strong potential and clear legal standing from the outset took advantage by not losing time to the “new rules.” Their projects were implemented faster and more smoothly, thereby minimizing unnecessary costs and offering accessible prices to investors.
The heating up of the real estate market also brings a positive mindset to buyers, as they are satisfied with both financial requirements and legal aspects. Specifically, interest rates for real estate loans are currently low, allowing investors to seize the opportunity to find quality projects and have more control over their cash flow. Therefore, people will look for projects with flexible sales policies and multiple payment methods to invest comfortably.
Furthermore, with the government’s intervention in resolving complications, many projects have been completed with proper documentation. The application of a well-structured sales strategy has made the dream of owning a home with transparent paperwork and reasonable prices no longer impossible for investors.
Breakthrough Project Eases Financial Burden
The Meadow, the first township project developed by Gamuda Land in Ho Chi Minh City, Vietnam, successfully sold 80% of its inventory within 1.5 months of receiving earnest bookings, even without a show house. This was the result of the developer’s and strategic distributors’ continuous efforts to understand and address the diverse needs of their clientele.
The official launch event of The Meadow heightened excitement with valuable gifts for guests.
Customers with household registration or labor contracts in Binh Chanh, Binh Tan, Tan Phu, or Long An received a 1% discount, while wholesale buyers enjoyed a 2% discount per unit. Notably, those who opted for bank loans were offered an additional 2% payment discount and subsidized interest rates until the handover (with a maximum subsidized rate of 6% per annum). This policy’s advantage is that it helps buyers stretch their cash flow and reduces payment pressure.
As one of the buyers who seized the golden opportunity to secure a townhouse at The Meadow, Mr. Phan Binh shared, “Our strategy was not to rush, not to depend on a single developer, and to observe different projects before deciding. Thanks to our patience and research, we are now happy with our final decision to choose The Meadow. Their flexible policies have eased our worries about interest rates.”
The Meadow is becoming a rare project in the area, with a limited number of townhouses remaining.
The Meadow has helped buyers solve the challenging equation of finding a central living environment with secure ownership and reasonable prices. Moreover, the project’s highlight lies in its Biophilic architectural excellence, green landscape planning, and international-standard amenities. In the coming time, The Meadow promises to be a sought-after “gold address” as it officially introduces two show houses and its landscape facilities.
Gamuda Land, one of Vietnam’s leading international property developers with over 25 years of experience, has developed townships and high-rise projects in Malaysia, Singapore, Vietnam, Australia, and the United Kingdom. Entering Vietnam in 2007, Gamuda Land has successfully delivered projects such as Gamuda City in Hanoi and Celadon City in Ho Chi Minh City.
The Meadow, Gamuda Land’s newest township project in Ho Chi Minh City’s western region, is conveniently located on a major road axis, providing easy access to District 1, Tan Son Nhat International Airport, and key economic areas in the Mekong Delta. Applying Biophilic Design, a unique ecological design approach, The Meadow focuses on sustainability and the connection between people and nature, fostering positive energy. Additionally, Gamuda Land aims to build a civilized community and a safe living space to ensure the growth of future generations. On July 6, the project was officially launched with attractive sales policies, offering investors the opportunity to own The Meadow townhouses at exclusive privileged prices.
