According to the writer’s survey, the address 325 Ly Tu Trong is now home to Danny Green, a specialty store offering a range of organic and clean fruits, vegetables, and food products, with a focus on organic honeydew and pear melons. The staff shared that while the new store at Nga Sau Phu Dong opened in early July 2024, the business has been established for a more extended period.
The new owner of 325 Ly Tu Trong. Photo: Thuong Ngoc
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The logo of JSC Marine – Petroleum Seabird and JSC General Services Saigon (HOSE: SVC) displayed at DannyGreen, 325 Ly Tu Trong. Photo: Thuong Ngoc
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A deeper look into the company behind this new store, DannyGreen, reveals that it was previously known as Limited Company Seagull ADC, founded on July 8, 2015, with an initial charter capital of VND 10 billion. The main business line was wholesale trading of agricultural and forestry raw materials (excluding wood, bamboo, and rattan) and live animals. The company’s owner was Agricultural Development JSC Seabird, and Mr. Pham Hoai Phuong served as the Director and legal representative.
A glimpse inside the DannyGreen store at 325 Ly Tu Trong. Photo: Thuong Ngoc
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In 2016, Seagull ADC’s charter capital increased to VND 20 billion, with 50% held by Seabird and the remaining by Investment Seagull. A significant change occurred in 2017 when the company renamed itself DannyGreen, and shortly after, Ms. Bui Thi Thu Ngan took over as Director. In August 2019, Chairwoman Tran Phong Lan became the company’s legal representative, alongside Ms. Ngan, who was then the General Director. Two months later, DannyGreen transformed from a limited company to a joint-stock company, and its charter capital soared to VND 200 billion. Investment Seagull held a 51% stake, Seabird 29%, and Mr. Lan, 20%.
MIA stepped back and chose a different location on Pham Hong Thai Street. Photo: Thuong Ngoc
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Post this transformation; the Board of Directors of DannyGreen comprised Mr. Nguyen Thanh Tinh as Chairman, Ms. Tran Phong Lan as Vice Chairwoman, and Ms. Bui Thi Kim Ngan as Member of the Board and General Director. Two other members, Mr. Le Trong Nghia and Mr. Nguyen Thanh Thuan, also joined the Board. DannyGreen has two store formats: DannyGreen Biomarkt and DannyGreen Fruit & Bakery. In addition to its stores, the company distributes its products to supermarket chains such as Mega Market, Famers Market, Co.op Xtra, Kingfood Mart, Lotte Mart, Annam Gourmet, GO!, and Nam An Market.
The Nga Sau Phu Dong store falls under the DannyGreen Fruit & Bakery category, offering a range of fruits and processed food products. This chain is present in both MT channels, including shopping centers, and GT channels located in provinces such as Can Tho, Hanoi, and Nghe An. In Ho Chi Minh City, DannyGreen has two other Fruit & Bakery stores in Vincom Dong Khoi (District 1) and SC Vivo City (District 7). Additionally, there is one Fruit & Bakery store each in Hanoi, Vinh, and Nghe An.
Nga Sau Phu Dong is one of the hottest rental spaces in District 1, Ho Chi Minh City, but it has also seen a constant change of tenants in recent years. |
A closer look at DannyGreen’s shareholders reveals that Agricultural Development JSC Seabird, established in October 2012 with a charter capital of VND 20 billion, is headquartered in Hau Giang Province. The founding shareholders included Mr. Lam Dong Tung, holding 10%, JSC Marine – Petroleum Seabird (represented by Mr. Lan), holding 60%, and Limited Company Seagull Trút (represented by Ms. Truong Thi Tuong An), holding 30%. The main business line was rice trading, with Mr. Nguyen Thanh Thuan serving as General Director and legal representative.
In 2016, Mr. Lan directly held a 60% stake in JSC Marine – Petroleum Seabird. The following year, the company’s charter capital increased to VND 50 billion. In mid-August 2019, Mr. Lan, as Chairman of the Board, and Mr. Thuan, as General Director, were both legal representatives of the company. In November 2019, the charter capital of JSC Marine – Petroleum Seabird rose to VND 300 billion, which remains unchanged to date.
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