The journey aims to spread awareness about the benefits of soy, especially its high-quality protein content with 9 essential amino acids, through engaging activities that create memorable experiences for locals.
DELICIOUS AND HEALTHY JOURNEY
The colorful journey will pass through the provinces of Vinh Phuc, Bac Giang, Hai Phong, Thai Binh, Hoa Binh, Ninh Binh, Nam Dinh, and Thanh Hoa, with the first stop being Vinh Phuc.
At each location, the Fami-branded green and yellow truck offers Fami Pure Soy Milk and encourages consumers to participate in exciting activities: Try the delicious Fami Pure Coconut Milk flavor. Experience fun games and win amazing prizes. Get exclusive discounts when purchasing products. Additionally, at each province, the truck presents a special “hundred percent good” gift worth up to VND 4 million to customers who buy products.
Wherever it goes, the “Delicious and Healthy Journey” captures the attention and enthusiasm of consumers. Not only adults but also children who come with their parents eagerly enjoy the delicious milk flavors. Moreover, many consumers who experience the product are convinced by the delicious taste of Fami Pure and purchase more, taking advantage of the program’s discounts while stocking up on healthy nutrition for their families.
With a hundred percent effort and passionate energy, the Fami “Delicious and Healthy Journey” has helped consumers understand the nutritional value of soy in general and Fami Pure Soy Milk in particular. Most importantly, the journey serves as Fami’s ambassador, bringing the delicious taste of original soy to consumers and spreading positive energy, encouraging consumers to embrace a healthy and balanced lifestyle.
FAMI PURE: SOY BEANS ARE ALL YOU NEED FOR A HEALTHY LIFE
For almost three decades, Fami Pure Soy Milk, made from 100% selected soy beans, has proudly accompanied millions of Vietnamese families, offering “hundreds of benefits” inherited from original soy, especially its high-quality protein.
Each box of Fami Pure contains 1500mg of plant-based protein with 9 essential amino acids beneficial for health. The harmonious combination of natural ingredients and advanced technology is the key to the appeal of Fami Pure Soy Milk products, providing nutritious and healthy choices for millions of consumers on their journey to take care of their families’ health.
Testifying to the ability of small boxes of milk to inspire every household is the “Rhyming with Soybeans” activity on the “House with Fami” fanpage. With an engaging format, the activity quickly garnered tens of thousands of likes and comments from die-hard fans. Just the phrase “Soybeans Only” sparked endless inspiration, inviting fans to create meaningful and lively poems such as “Soybeans only, but they’re good for a strong and vibrant heart” and “Soybeans only, yet a hundred families are captivated and charmed”
As a nutrition expert, Dr. Tran Thi Minh Hanh, a member of the Executive Committee of the Ho Chi Minh City Nutrition and Food Association, had high praise for soybeans: “Plant-based protein can be found in various beans, such as green beans, soybeans, and black beans. However, soybeans can be considered one of the best choices due to their high-quality amino acids, comparable to those found in meat and fish. Soybeans have a higher and better-quality protein content; 100 grams of soybeans contain nearly 38% protein. Soy protein is also complete, providing all 9 essential amino acids that the body needs in a balanced ratio.”
“In addition to quality protein, soybeans also contain polyunsaturated fatty acids such as omega 3, 6, and 9, which are beneficial for cardiovascular health. Soybeans are also rich in fiber, which helps you feel full longer, reducing cravings and preventing obesity,” she added.
True to its mission of providing healthy nutrition and simple happiness to every family, it is evident that the Fami Pure “Delicious and Healthy Journey” and the “Rhyming with Soybeans” activity are ways for the Fami brand to gradually inspire and encourage everyone to love soybeans and embrace the motto “Soybeans Only!” Together, we can contribute to building a healthier and better community.
For more information about the product, please visit: https://vinasoy.com/nhan-hieu/sua-dau-nanh-fami
The Ugly, Scary-Looking Critter’s Surprising Price Tag
The silkworm, though unassuming and perhaps even a little scary-looking, is a delicacy much sought-after for its perceived health benefits. Afforded the nickname “poor man’s ginseng”, this humble creature is certainly no cheap treat.
