Native Inspiration, Future Creation
As part of the Bao Hung Invest ecosystem, Eastern Era is a project development unit built by a team of experienced professionals in the real estate industry. With a role in researching, developing products, and managing sales, Eastern Era demonstrates a specialization trend favored by today’s market. From its name, Eastern Era signifies a prosperous era in the East – Vietnam, with the aspiration to contribute to the long-term prosperity of the homeland.
Following the philosophy of Bao Hung Invest, Eastern Era does not aim to develop grand-scale projects with a massive number of products. Instead, it delves into boutique projects with prime locations, impressive aesthetics, and unique functionalities. Our designs cater to the diverse needs of our clientele and aim to become iconic landmarks in their respective regions.
Through meticulous research into climate, soil, feng shui, and local customs, Eastern Era’s projects tell unique stories about the land and its people, bridging the beauty of local culture with modern, civilized, and emotionally fulfilling lifestyle directions. This approach is evident at Vaquarius, where the ancient Ngau Giang River flows gently through the project site. The river has been rehabilitated and beautified to preserve profound cultural values, transforming into a future tourist, festival, and commercial street for the city.

The Ngau Giang River flowing through the Vaquarius project.
A People-Centric Strategy
Eastern Era is oriented towards a people-centric development strategy, with its core being customers and a team of consulting experts. For our clients, Eastern Era aims to meet the needs of the “end-user.” Every design is meticulously calculated based on the homeowner’s actual experience, from lighting and air quality to sensory touchpoints, convenience, privacy, and community-connecting spaces.
“A successful project must be vibrant and attract residents. We provide excellent materials for customers to create their own life stories,” shared an Eastern Era representative. Regarding the team of consulting experts, Eastern Era aims to provide the market with a professional, dedicated, and knowledgeable sales force specializing in the “million-dollar” real estate segment. To materialize this, the “Value Adviser – Advisory Expert in Purchasing and Value Enhancement” training program, exclusively designed and taught by international expert Dr. Phan Tat Thu, is sponsored by Bao Hung Invest and implemented by Eastern Era.

Value Adviser training program – Advisory Expert in Purchasing and Value Enhancement.
This is the first activity towards establishing the Hyper Sales Club – Sales Million Dollar, accompanying Bao Hung Invest and Eastern Era in the following projects in 2025.
With a strategic vision of developing real estate in conjunction with cultural and human development, the Van Giang New Townhouse project – Eastern Era embodies the aspiration to create substantial, profound, and sustainable values for customers, elevating the real estate market.
Golden Standards for Sustainable Investments
With its attractive financial policies, Conic Boulevard offers investors a straightforward path to profit optimization without requiring a substantial initial investment. The project boasts high liquidity, thanks to its prime location within an established residential area with a complete infrastructure. This means units are ready for handover, ensuring long-term and sustainable benefits for investors.
Why Did Hanoi Only Approve One Social Housing Project in 2024?
As of now, Hanoi has seen only one social housing project granted a construction permit this year, and even this enterprise continues to face numerous challenges. Experts are advocating for a National Assembly Resolution on social housing development to address these issues and facilitate much-needed progress in this sector.
The Taxman Cometh: The Second Home Edition
The Ministry of Finance proposes studying the implementation of taxation on personal income from real estate transfers based on holding periods, drawing from the experiences of several countries. This progressive approach aims to create a fair and efficient tax system, ensuring that individuals contribute proportionally to their gains from real estate investments.