On May 14, T. Rowe Price Associates purchased nearly 1.24 million PNJ shares, increasing its ownership from 4.81% to 5.18%, equivalent to over 17.5 million shares. With the closing price of 86,000 VND/share during this session, the deal value is estimated at VND 106 billion.

Previously, on May 8, Dragon Capital sold 100,000 PNJ shares, reducing its ownership from 5.03% to 4.9972%, thereby ceasing to be a major shareholder of this jewelry retailer.

PNJ share price movement from the beginning of 2024 to May 20, 2025

The contrasting moves of the two investment funds took place against the backdrop of a strong rebound in PNJ share prices since April 9. As of May 14, the code increased by nearly 37%, returning to the 86,000 VND/share mark.

T. Rowe Price Associates is a global investment management firm headquartered in Baltimore, Maryland (USA), specializing in asset management for individuals, organizations, and professional investors. Founded in 1937 by Thomas Rowe Price Jr. – regarded as the “father” of growth stock investing, the fund is renowned for its “buy-and-hold” investment philosophy based on fundamental analysis.

In 2025, amid a challenging macroeconomic environment, scarce gold raw materials, and declining consumer demand, PNJ targets revenue of over VND 31,600 billion and profit after tax of nearly VND 1,960 billion, down 17% and 7%, respectively, compared to 2024.

At the 2025 Annual General Meeting of Shareholders, Mr. Le Tri Thong, CEO of PNJ, shared: “Since 2024, gold prices have risen rapidly, beyond the predictions of analysts. Many people think that PNJ benefits from this, but in fact, gold is a raw material for jewelry manufacturing, so the price increase puts significant pressure on the business.”

Mr. Thong further explained that soaring gold prices cause a rapid increase in jewelry prices while consumers’ income does not improve accordingly, leading to reduced purchasing power. Additionally, the mentality of holding gold when prices surge results in a shortage of supply in the market. The regulations on customer verification in gold transactions also somewhat affect market liquidity.

PNJ’s financial results for Q1 over the years

In terms of financial results, in Q1/2025, PNJ recorded a gross revenue of over VND 9,635 billion and profit after tax of nearly VND 678 billion, down 23% and 8%, respectively, compared to the same period last year. Compared to the yearly plan, the company achieved approximately 30% of the revenue target and 35% of the profit target.

Khang Di

– 09:01 21/05/2025

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