Ho Chi Minh City’s real estate market, one of the most vibrant in the country, has experienced a lull in recent years due to legal progress influences. The once bustling market no longer holds the same extensive reach and intensity as the previous decade. Instead, the market is undergoing a process of filtering out less capable investors and projects to instill confidence in a vast number of buyers. In return, while supply is scarce, demand continues to rise due to urbanization and population growth.

The market’s transformation has been making waves in different areas successively. While the East and West districts were the focal points of attention in previous years, the South district, particularly District 7 and Phu My Hung, has now risen to reclaim its longstanding prominence.

The South district has long been known for its well-planned urban infrastructure, modern living environment, and attraction of a cultured and intellectual community. Transformational roads in the area, such as Nguyen Van Linh Boulevard, Hiep Phuoc Port, Phu My Bridge, Ben Luc – Long Thanh Expressway, Rach Dia Bridge, Phuoc Long Bridge, and Cay Kho Bridge, have reshaped the urban landscape. Furthermore, this area is being infused with new growth momentum from infrastructure projects that are underway or about to commence, such as Metro Line 4 connecting Hoc Mon to Hiep Phuoc urban area and port (House Be), the metro line connecting District 7 to Can Gio, and Thu Thiem 4 Bridge connecting District 7 to Thu Thiem peninsula…

These infrastructure projects improve transportation, facilitate economic development, and attract residents and businesses to the South district. According to Savills, only about 800 apartments were launched in Ho Chi Minh City in Q1/2025, a 70% decrease from the previous quarter. More than half of these were located in the East and West districts. Supply for units priced below VND 50 million per square meter accounted for only 13% of the total. Many projects have halted sales, leading to a 24% quarterly decrease in primary supply, totaling around 5,000 units. Numerous reports indicate that apartments in Ho Chi Minh City priced below VND 50 million per square meter have almost disappeared in the last three years.

In the context of limited supply, accessing projects from large developers and completed projects gives buyers some peace of mind regarding progress, and they can directly experience the living environment. For example, the Le Van Luong – Nha Be route in Southern Saigon welcomes the Khai Hoan Prime project, with prices starting from VND 50 million per square meter, attracting market attention.

Highly valuing the infrastructure prospects and convenient transportation, Phu Long developed Essensia Sky, with rumored prices fluctuating at VND 50 million per square meter. Another project by Phu Long is Celesta Rise on Nguyen Huu Tho Street in Nha Be, offering nearly 990 apartments for sale as future construction projects, with prices starting from VND 50 million per square meter.

At a competitive price point, a completed project that allows buyers to move in immediately is Ascent Lakeside, located on the frontage of Nguyen Van Linh Boulevard in District 7, at only VND 49 million per square meter. It offers a three-year installment payment plan and various high-end amenities such as a pickleball court, BBQ area, playground, rooftop warm swimming pool, golf course, gym, and library. Compared to other major roads, Nguyen Van Linh Boulevard retains its crucial role in directly connecting large projects, commercial centers, hypermarkets, hospitals, administrative centers, and universities…

Boutique Home Ascent Lakeside is just a 3-minute drive from Bach Dang Wharf in District 1 and adjacent to Phu My Hung. It has been handed over to customers – Photo: TM

In the higher-end segment, there is the Riviera Point project by the eponymous developer in District 7, with prices starting from VND 75 million per square meter. Phu My Hung, the developer, also has The Aurora project, consisting of 95 apartments priced above VND 90 million per square meter, and 19 L’Arcade 2 units priced from VND 180 million per square meter, which have somewhat awakened the South district market since the end of 2024. Phu Long also offers Essensia Parkway, comprising 74 villas and townhouses priced from VND 200-250 million per square meter.

According to long-time brokers, the South district offers an ideal living environment and comprehensive amenities for owner-occupiers. The presence of a cultured and intellectual community is an essential factor in creating a civilized and friendly living environment. Convenient transportation enables residents to easily commute to their workplaces, schools, and entertainment venues.

For investors, the South district holds potential for high real estate price increases due to infrastructure and amenity development. The demand for rental properties in the South district is stable, especially from foreign experts and young successful families, offering attractive rental yields.

Thu Minh

– 06:58 29/05/2025

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