Mention Van Hanh Mall, and many will immediately think of a shopping and entertainment paradise that has become a familiar destination for many Saigonese. Besides being home to numerous famous fashion brands, this mall is also beloved for its modern space, numerous Instagram-worthy spots, diverse culinary offerings, and especially its eye-catching seasonal events that appeal to the youth. The mall also frequently hosts cultural and artistic activities and weekend fairs with unique concepts, offering a vibrant experience for visitors.

Recently, the online community, especially those addicted to “blind box,” has been abuzz with the news that Van Hanh Mall is about to welcome a fresh yet familiar “newbie”: Pop Mart.

According to observations at the mall, the Pop Mart store will be located on the third floor. Even though it hasn’t officially opened yet, the prominent “coming soon” signs, along with the adorable characters from the Pop Mart universe, have already caught the attention of passersby. Many art toy enthusiasts have taken the opportunity to snap some “Instagrammable” photos in front of the store, eagerly awaiting its grand opening.

Pop Mart is a well-known toy brand from China, founded by Wang Ning in 2010. With a strategy that taps into artistic tastes and the thrill of “unboxing,” Pop Mart has created a global trend with its blind box model – a mysterious toy box. Instead of choosing a specific item, customers purchase a random box, only discovering the character inside after opening it. This element of surprise, coupled with the fun and collectability, has made Pop Mart a favorite brand among young people, especially those passionate about art toys and designer toys.

In Vietnam, Pop Mart has already established a presence in several large shopping malls, but its official entry into Van Hanh Mall is considered a notable step forward. Given its prime location and massive foot traffic, it’s no wonder that Saigon’s youth are thrilled about this development.

The upcoming arrival of Pop Mart not only provides a novel shopping and entertainment spot for art toy enthusiasts but also adds to the “cool factor” and richness of experiences at Van Hanh Mall. The “blind box” addicts now have another must-visit destination!

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