Counterfeit Goods: A Persistent Problem That Requires Collective Action

In light of the recent string of cases involving the production and trade of counterfeit goods, Báo Người Lao Động reporter interviewed Mr. Nguyen Viet Hong, Vice Chairman of the Ho Chi Minh City Consumer Rights Protection Association. Mr. Hong observed that while counterfeiting has been an enduring issue, it has gained momentum recently, especially with the rise of digital platforms.

Those involved in the production and distribution of counterfeit goods are taking advantage of the lax control over new distribution channels such as social media, e-commerce platforms, and livestreaming. Meanwhile, the legal framework and regulatory enforcement have lagged, creating loopholes that allow these illegal activities to thrive.

Market management forces inspect goods at Saigon Square trading center, District 1, Ho Chi Minh City on May 29.

In reality, counterfeiting and smuggling activities are becoming more sophisticated and diverse, extending beyond the fashion and electronics industries. More alarmingly, many counterfeit products directly impact consumers’ health, such as food and medicine.

In response to this situation, authorities have taken decisive action, conducting frequent inspections and dismantling many rings and hotspots of counterfeit goods trading. However, not just in remote areas but also in major cities, markets and shopping centers specializing in counterfeit goods remain prevalent. Some even brazenly operate, only shutting down when inspections are imminent, highlighting the audacity and defiance of this issue.

Mr. Hong expressed his hope that this crackdown campaign would bring about positive change and contribute to reducing the prevalence of counterfeit and imitation goods. “Consumers need to be extremely cautious when shopping, especially online,” he advised. “When encountering counterfeit goods, consumers should proactively report them to the authorities to join hands in combating this issue.”

Regarding businesses, Mr. Hong pointed out a common passive attitude towards brand protection. Many companies only react when counterfeits are widespread instead of taking proactive preventive measures. More worryingly, some businesses conceal the fact that their products are being counterfeited to avoid damaging their brand reputation and sales. “This inadvertently aids the continued existence and growth of counterfeiting,” he said.

Sharing a similar view, Ms. Phan Thi Viet Thu, Chairman of the Ho Chi Minh City Consumer Rights Protection Association, stated that counterfeit and imitation goods are ubiquitous, visible to everyone. She emphasized that rigorous and meticulous management, along with effective enforcement, are key to tackling this problem. Ms. Thu also highlighted the role of consumers in protecting themselves by conducting thorough research before making purchases.

However, Ms. Thu acknowledged the limited support offered by the Association. “Our role is limited to mediation. In many cases, consumers complain about purchasing inferior quality goods, but when we invite the sellers for mediation, they do not show up. We also lack the authority to impose penalties,” she explained.

Ngoc Anh Nguyen Hai

– 12:39 01/06/2025

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