AVAKids, a prominent mother and baby retail chain in Vietnam, has made remarkable strides in just over two years of operation. With an anticipated revenue of 1,500 billion VND in 2025, the company goes beyond financial success and strives for a modern, convenient, and ethical retail experience for mothers and their children.
AVAKids accompanies Vietnamese families on their journey of nurturing and caring for their children, offering 62 physical stores and an online shopping platform nationwide.
From 2022 to 2025, AVAKids collaborated with Operation Smile Foundation and leading hospitals to sponsor and complete 550 cleft lip and palate surgeries for underprivileged children, amounting to a total cost of 5.5 billion VND.
AVAKids has also twice partnered with the Color Run For Smiles fundraising run to support children with facial deformities.
At the activity summary ceremony, Mr. Doan Van Hieu Em, CEO of AVAKids, a member of The Gioi Di Dong Group (MWG), expressed his heartfelt gratitude to Operation Smile Vietnam Fund, Ho Chi Minh City Hospital of Odonto-Stomatology, leading hospitals in the field, medical staff, volunteers, and especially the patient’s families for their resilience and dedication in accompanying the children through the challenging journey to regain their smiles.
Throughout their involvement with the program, the AVAKids team has witnessed numerous touching stories. The joy and happiness of the children and their families as the children gained the opportunity to live normal lives like their peers were profound.
For this reason, the company will continue this humanitarian journey with the AVAKids Smile Fund in the 2025-2030 period, committing to support an additional 550 surgeries. With the belief that “every child deserves to live their childhood, to be loved, to be confident in going to school and dreaming,” Mr. Hieu Em shared.
With the message “Revived Smiles – A Brighter Future,” AVAKids aims to continue its mission of giving children the chance to live healthy lives with complete smiles.
According to Mr. Hieu Em, AVAKids chooses to integrate social responsibility into every step of its development, ensuring that each advancement brings not only profits but also sows seeds of love and care for the community.
Alongside this humanitarian journey, AVAKids is constantly improving the customer experience. In addition to their network of stores, they have launched a dedicated shopping app, making it easier for parents to purchase diapers, milk, and other essential items.
AVAKids believes that significant journeys begin with small acts of kindness. Whether it’s a revived smile, a friendly shopping environment, or a swift delivery, the company is committed to accompanying millions of Vietnamese families daily.
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