The launch of Hoa Sen Mag Shield marks a significant step forward in The Hoa Sen Group’s strategy to innovate and enhance its technology, improve product quality, and solidify its leading position in Vietnam and the region’s steel manufacturing and trading industry.
Hoa Sen Mag Shield is a unique product line featuring high-quality base steel coated with a Zinc-Aluminum-Magnesium alloy using a modern continuous hot-dip coating technology. The precise alloy composition increases corrosion and rust resistance by three to five times and doubles the hardness of the coating compared to traditional galvanized steel. With superior protection in harsh environments, Hoa Sen Mag Shield meets complex technical requirements, ensuring high aesthetics and longevity, making it the optimal choice for key national projects and international standard ventures.
Not only does Hoa Sen Mag Shield excel in corrosion resistance, prolonging product lifespan, but the Zinc-Aluminum-Magnesium alloy also enhances the coating’s hardness and durability, improving formability and aesthetics. This versatility suits various civil and industrial structures.
Notably, the Magnesium content in the coating enables Hoa Sen Mag Shield to self-heal by forming a new protective layer at cut edges or drill holes during construction. This self-healing mechanism is a breakthrough technical advantage over conventional steel products.
For The Hoa Sen Group, product quality is pivotal to enhancing competitiveness and the Hoa Sen brand’s reputation in domestic and international markets. Hoa Sen Mag Shield products are manufactured and tested according to stringent global standards, including JIS (Japan), ASTM (USA), BS EN (Europe), and AS (Australia). These products are backed by warranties of up to 50 years, depending on the region and conditions of use.
“Hoa Sen Mag Shield is not just a new product for us; it symbolizes our spirit of innovation and commitment to quality. We aim to bring the exceptional values of Hoa Sen Mag Shield to domestic and international customers, contributing to the creation of timeless and resilient structures,” shared Mr. Nguyen Minh Phuc, Deputy General Director of The Hoa Sen Group.

Hoa Sen Mag Shield, with its exceptional corrosion resistance, flexible construction, aesthetics, economic efficiency, and environmental friendliness, not only prolongs the lifespan of structures but also provides the ideal material for modern and sustainable projects.
“Hoa Sen Group: Pioneers of Ultra-Durable Steel with Mag Shield Technology”
On August 5, 2025, The Hoa Sen Group successfully produced and launched its first coil of Zinc-Aluminum-Magnesium alloy-coated steel under the brand name Hoa Sen Mag Shield at the Hoa Sen Nghe An factory. This marks a significant step forward in the group’s strategy to innovate and enhance its technology, improve product quality, and solidify its leading position in Vietnam and the region in the manufacturing and trading of coated steel products.