In March 2025, Brazilian President Luiz Inácio Lula da Silva announced that a Brazilian company would invest $100 million in a beef processing plant in Vietnam. He made this announcement during the Vietnam-Brazil Economic Forum on his state visit to the country.
Reuters later reported that the investor was JBS S.A., Brazil’s leading meat processing company.

On August 7, the Vietnam Customs provided updates on this investment following a meeting between Au Anh Tuan, Deputy Director-General of Vietnam Customs, and Fabio Maia de Oliveira, JBS’ Global Business Development Director.
JBS will first construct a modern food processing plant in Hai Phong and later in Ho Chi Minh City in the form of an export-processing enterprise, producing processed goods for export.
Mr. Fabio requested that the Vietnam Customs provide information on customs procedures regarding the import of certain meat products (beef…), offal, and meat by-products from Brazil for processing and export to China and other markets.

The Vietnam Customs pledged to offer maximum support and facilitate customs procedures for JBS’ business operations in Vietnam. During the meeting, Deputy Director-General Au Anh Tuan briefed JBS on customs procedures and tax policies related to the import of meat and meat by-products for processing and export. However, JBS needs to comply with the regulations on quarantine procedures mandated by specialized management agencies.
Moreover, the Deputy Director-General emphasized that Vietnam has implemented 17 free trade agreements, so JBS should consider leveraging tax incentives in its export and import activities.
JBS is a Brazilian multinational corporation specializing in food processing, particularly meat from cattle and poultry. It is one of the world’s largest suppliers of chicken and beef, headquartered in Brazil, with a global presence in numerous countries. With over 280,000 employees worldwide, more than 250 production facilities, and customers in over 180 countries, JBS is a prominent player in the industry.
JBS’ planned investment in a modern food processing plant in Vietnam will not only transform the country into a regional and global production and distribution hub but also create numerous job opportunities for the Vietnamese workforce in the coming years.
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