Hyundai Thành Công Vietnam is offering attractive discounts on a range of their vehicles in May 2025. The discounts are equivalent to up to 100% of the registration fee, applicable for successful transactions made this month. However, the actual discount may vary across dealerships.
In addition to increased discounts, Hyundai has also included the entire range of their Palisade models in this month’s promotion. This is a significant addition as the Palisade is a popular SUV model, and this offer will make it even more competitive in the market.

The large SUV, Palisade, is now part of the May discounts, offering a more affordable price and increased competitiveness against its rival, the Ford Explorer. Image: Hyundai Dealer
Previously, some dealerships offered their own discounts on the Palisade, ranging from tens to hundreds of millions of VND. This month, dealerships continue to provide various offers. For example, a dealership in Tay Nguyen offers a discount of up to 100 million VND, while a dealership in Ho Chi Minh City provides a 60 million VND discount.
As a result, the actual price of the Hyundai Palisade at dealerships starts from 1.369 billion VND, which is significantly more affordable than its competitor, the Ford Explorer. Even with the Explorer’s promotional price of 1.999 billion VND (a 100 million VND discount), it still remains more expensive than the Palisade before any additional promotions are applied (priced between 1.469 and 1.589 billion VND).

The Hyundai Santa Fe is also included in the May discounts. Image: Hyundai
This month, Hyundai has added the 2.5 Calligraphy 7C model to the Santa Fe range, which is also eligible for the manufacturer’s discount. This model stands out with its impressive discount offers. While some dealerships offer a maximum discount equivalent to 100% of the registration fee (107-137 million VND), others provide even higher discounts. For example, a salesperson in the northern region is offering a discount of up to 145 million VND, but the vehicle on offer is a 2024 model.
The list of models eligible for the manufacturer’s discount remains the same as last month, including:
Model | Versions |
---|---|
Grand i10 | Grand i10 Sedan 1.2 MT Standard, Grand i10 1.2 AT |
Accent | Accent 1.5 MT, Accent 1.5 AT, Accent 1.5 AT Special, Accent 1.5 AT High |
Stargazer X | Stargazer X 1.5 AT Standard, Stargazer X 1.5 AT, Stargazer X 1.5 AT High |
Creta | Creta 1.5 AT Standard, Creta 1.5 AT Special, Creta 1.5 AT High |
Elantra | Elantra 1.6 AT Standard |
Custin | Custin 2.0T High |
Santa Fe | Santa Fe 2.5 Exclusive, Santa Fe 2.5 Prestige, Santa Fe 2.5 Calligraphy 7C, Santa Fe 2.5 Turbo Calligraphy |
Palisade | Palisade Exclusive 6C, Palisade Exclusive 7C, Palisade Prestige 6C, Palisade Prestige 7C |
Similar to the Palisade and Santa Fe, the actual prices of Hyundai vehicles will vary depending on the dealership. For instance, a dealership in Central Vietnam offers a discount of 15 million VND for the Elantra, while a dealership in Hanoi provides a discount equivalent to 50% of the registration fee.
The Accent, Hyundai’s best-selling model, continues to be part of the discount program. Depending on the dealership, the discounts vary from 50% of the registration fee (20-35 million VND) to as high as 45 million VND. With a starting price of 419 million VND, the Accent is slightly more affordable than its rival, the Toyota Vios (starting from 435 million VND after discounts), and is comparable to the higher-end version of the Kia Morning (X-Line priced at 424 million VND).

The Hyundai Accent sold over 2,000 units in the first quarter of 2025. With the attractive discounts, the model is expected to achieve even more impressive sales performance. Image: Hyundai
These promotional offers have contributed to Hyundai’s improving sales performance in recent months. For example, Hyundai sold 3,074 vehicles in January, 3,022 in February, and an impressive 5,368 in March, representing a 77.6% growth compared to the previous month. With the more attractive discounts in May, Hyundai is expected to achieve even better sales results this month.
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