A grand collaboration and rare attraction
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The event, hosted at the Phu Long Pavilion, attracted over 200 elite guests, including entrepreneurs and savvy investors. In an elegant setting that embodied the Lux-Well spirit, prospective owners were taken on an emotional journey, experiencing the vibrant city life, luxurious villas, and the serene Onsen Clubhouse, achieving a balance of body, mind, and spirit.
Notably, the event marked a historic milestone with the collaboration between Phu Long and WorldHotels, a premium brand of the BWH Hotels Group, as they officially introduced the “Essensia Sky and Parkway Saigon WorldHotels Residences.”
The strategic partnership between Phu Long and WorldHotels takes Essensia Parkway to the global map of Branded Residences projects.
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Built on the foundation of BWHHotels, one of the top 10 largest hotel groups in the world with 80 years of experience, WorldHotels offers a global network of nearly 4,300 hotels across more than 100 countries and territories. WorldHotels will bring international standard services, elevating the exclusive Lux-Well standard, ensuring that every day is a five-star resort-like experience for the discerning owners of Essensia Parkway.
 Mr. Richard Mark Leech, Deputy General Director of Phu Long, looks forward to creating a “branded” living experience at Essensia Parkway with WorldHotels.
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“Essensia Parkway is not just a real estate project, but a statement of refined living,” emphasized Mr. Richard Mark Leech, Deputy General Director of Phu Long. “With WorldHotels’ collaboration, we will transform every moment of our residents’ lives into a pinnacle of enjoyment, from the grandeur of design to subtle personalized services.”
Representing the BWH Hotels Group – Owner of the WorldHotels brand, Mr. Cyrill Czerwonka, Executive Director of Operations & Business Development – Asia-Pacific, shared his thoughts.
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“Essensia Sky and Parkway Saigon Worldhotels Residences is our first branded residence in Ho Chi Minh City, positioning itself from upscale to luxury within our brand portfolio for Branded Residences, namely WorldHotels Residences,” affirmed Mr. Cyrill Czerwonka, Executive Director of Operations & Business Development – Asia-Pacific for the BWH Hotels Group, owner of the WorldHotels brand. “With WorldHotels Residences’ superior service standards, we offer professional amenities such as concierge services, essential services, and on-demand services for the esteemed residents of Essensia Sky and Parkway Saigon Worldhotels Residences. With WorldHotels’ presence, every day at Essensia will become a resort-like living experience.”
The collaboration between Phu Long and WorldHotels instills confidence in customers looking for a home and investors alike.
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It is evident that Essensia Parkway not only meets but surpasses the stringent expectations of the elite with its limited collection of just 74 commercial villas and townhouses and the partnership with WorldHotels, a world-class operator. This project embodies the Lux-Well standard of living, from its architecture and landscapes to its services, ensuring that every day at Essensia Parkway is an exquisite, unique, and worthy experience.
Exclusive Privileges for Residents
WorldHotels provides a comprehensive range of Branded Residences services, from basic services such as 24/7 reception, security, landscape care for common areas, and delivery management, to on-demand services like butlers, private chefs, in-home spa treatments, and pet care. Residents are also granted Platinum Membership in the global membership program of BWH Hotels, including WorldHotels Rewards and Best Western Rewards. This membership offers discounts on room bookings through the BWH Hotels website, free night redemption, and an unlimited-time reward points policy.
Customers believe that real estate projects associated with global brands offer rare opportunities for living and investment.
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“The Onsen Clubhouse and Platinum Membership are unique privileges. I not only own a ‘bespoke’ home but also get to enjoy five-star vacations globally, with my asset at Essensia Parkway being professionally managed,” shared Mr. Trong Khang, a villa owner.
“I have never seen a project as attractive as Essensia Parkway,” said Ms. Ngoc Ha, a long-time investor. “The rarity of only 74 units, coupled with the WorldHotels brand, convinced me to invest immediately. This is not just a place to live but also a legacy asset with exceptional growth potential.”
Essensia Parkway – Unique in Location and Amenities
Located on Nguyen Huu Tho Boulevard in the heart of Saigon South’s green area, Essensia Parkway boasts a “diamond” location with a rare, pristine living space surrounded by parks and canals and direct access to Phu My Hung urban area. Within a 2km radius, residents enjoy world-class external facilities, including international schools, hospitals, commercial centers, and financial institutions.
A five-star operator is an essential aspect of Essensia Parkway, but beyond this, the project already possesses intrinsic worth.
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With only 74 limited units, Essensia Parkway is a rare collection designed by Tange Associates (Japan) and Ong&Ong (Singapore). Each home is a “bespoke living” masterpiece, exuding sophistication and reflecting the distinct lifestyle of its owner. The project’s signature amenity is the Onsen Clubhouse, inspired by Japanese hot springs, featuring a serene tea ceremony room, diverse onsen baths, and specialized spa treatments for a holistic wellness and energy rejuvenation experience.
The “Golden Triangle” Advantage for Timeless Value
Essensia Parkway quickly establishes its position in the real estate market thanks to the “Golden Triangle” advantage: the international brand WorldHotels, the strategic location in Saigon South, and the superior quality assured by the reputable developer Phu Long. This combination offers not only a classy residence but also a meaningful legacy asset for the elite.
Operating to international standards with a range of exclusive privileges tailored by WorldHotels, Essensia Parkway is becoming a new symbol in Vietnam’s Branded Residences segment.
This collaboration also marks an essential step forward, providing a strong boost for Phu Long’s new era of development: elevating the company’s projects to international living standards, where superior quality of life, sustainable value, and branded experiences converge in an elite community, contributing to enhancing the urban landscape of Saigon South.
Tu Kinh
– 15:22 07/06/2025
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