Digital Bank Preserves Traditional Tet in Modern Life

Welcoming the Lunar New Year, Digital Bank Digimi has integrated various exciting features and a series of promotional programs for users to experience traditional customs in a modern way.

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Tết Nguyen dan is a sacred cultural tradition in the spiritual life of the Vietnamese people. Thanks to the rapid development of technology, traditional Tet customs have undergone strong transformations, alongside the traditional Tet colors, technology has made some traditional customs more relevant.

Tet greetings and lucky money are traditional beauties of Tet with the hope for a year filled with luck and good health for family and friends. Especially for those who cannot return to their hometowns to visit, thanks to technology, especially the interesting utilities of digital banking, geographical distances have been blurred, digital technology has created interesting and unexpected experiences for many people.

Digimi’s Lixi Daicat feature allows users to “transfer” to relatives and friends within the BVBank account system in a special way. After selecting a lucky money image, envelopes with wish messages will appear. Users only need to enter the amount and account number to receive the lucky money, along with lucky wishes. Senders can choose the amount of lucky money, enter their wishes, and select a preferred Tet greeting card before sending the lucky money.

Users can use this feature to send lucky money envelopes to family and friends when they cannot meet during Tet. Even friends who want to wish each other a modern, youthful happy birthday can send lucky money to enjoy the Tet flavor in their own way.

28-year-old Trung Kien living in Hanoi said that he and his group of university friends still have the habit of giving lucky money to congratulate each other on a lucky new year. Kien shared: “In the past, we used to call each other to wish each other a happy new year. However, in the past two years, when our group started using the Digimi app, the Tet occasion not only includes congratulations, but we also use the Digimi’s Daicat lucky money feature to give lucky money to each other. Besides our group of friends, I also sent lucky money to a few colleagues as a thank you for a year of solidarity. What we’re hesitant to say in words, Digimi says it all. And I also received lucky money and thanks from everyone, feeling very happy and excited, feeling that Tet was coming closer.”

Digimi also has a collection of meaningful Tet greetings specifically for the Dragon year. The lucky money feature already suggests a series of meaningful greetings with: Round Tet Card: Circular happiness, no worries; Full Tet Card: Welcome prosperity, full of joy Tet; Lucky Tet Card: Welcome prosperity, lucky family; Fortune Tet Card: Welcome a prosperous year, complete happiness; Happiness Tet Card: Welcome a happy year, full luck.

A series of meaningful and interesting greetings help users send love to their loved ones. The recipient will receive a notification of receiving lucky money on Digimi, including the amount, wishes, and Tet card.

In addition to sending lucky money, Digimi also has a feature for sharing account balance fluctuations. Users can share their account balance fluctuations with multiple people through channels such as notifications on Digimi, SMS, and ZNS. When the user’s payment account fluctuates, the people on the sharing list that the customer has updated on Digimi will all receive notifications. In particular, customers can choose to share all account balance fluctuation transactions or only share receipt transactions (adding money to the account). This is a useful feature for small business owners to easily share account balance fluctuations with their employees during Tet to reduce busyness.

Clearly, the development of digital banking has created traditional Tet experiences in a modern and interesting way for users. Especially for young users, the majority of their daily time is associated with technology and smartphones, digital banking has become an indispensable part of their daily financial transactions and even in enjoying traditional customs on Tet. Tet in modern life, the concept of togetherness, meeting, and caring can be expressed in simpler, more convenient ways thanks to the support of technology, but the feeling that it brings between the recipient and the giver still retains the spirit of Tet.

In addition to the interesting features specifically for Tet, on this occasion, Digimi also launched a series of promotions for users to enjoy a happier Tet season. Specifically, the program “Enter Digimi, open what for a worry-free Tet?” is for shopaholic sisters. Just open an Ms. card when hunting for sales on Shopee to get discounts up to 100,000 VND and get up to 300,000 VND back. When shopping at Uniqlo, you get a refund of 300,000 VND and 100,000 VND when shopping at Coopmart.

Especially, Digimi has a series of entertainment promotions for the “Mi” Gen. Digimi is not only a financial app but also continuously updates entertainment features for users to have a more enjoyable Tet with activities to play Long Lan Quy Phung game to receive Tet gifts.

Download Digimi now to fully experience traditional Tet with a modern style