Unusual pictures at a gold shop in Hanoi on the God of Wealth’s Day.

Long gone are the days when crowds would line up from 4 in the morning to purchase gold on the annual God of Wealth's day.

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Unlike previous years, this year’s Wealth God Day (10th lunar month, i.e. February 19th) is no longer crowded, jostling, and lining up to buy gold on the “gold street” Tran Nhan Tong (Hai Ba Trung district, Hanoi) and Cau Giay street (Cau Giay district, Hanoi).

Gold shops empty on Wealth God Day

According to reporters, on the morning of February 19th, the number of customers waiting to buy gold was much less than previous years.

Like previous years, gold shops in Hanoi prepared seats to welcome customers on Wealth God Day, but the number of customers coming was not as high.

At a large gold shop on Cau Giay street, from about 6:30 am, there were very few customers, and many plastic chairs that the gold shop had prepared were still empty.

This year, many people have chosen to buy gold before Wealth God Day to avoid crowdedness and queuing. A representative from a gold shop said that many customers have also chosen to order gold online.

Ms. Nguyen Thu Huyen (Cau Giay district) said that her family has always bought a gold ring to pray for luck at the beginning of the year. Huyen was also surprised when there was no longer the scene of jostling and queuing to buy gold as in previous years.

A gold shop on Cau Giay street with few customers

From 5 am, gold shops on Tran Nhan Tong “gold street” are still empty, unlike previous years

The seats prepared by the gold shop to serve customers

From about 6 am, the number of customers has increased at gold shops on Tran Nhan Tong street

A customer filling out a gold purchase form

The number of customers has increased after 6 am, but still fewer than previous years

Customers making gold purchases

Many people choose to buy a plain gold ring to pray for luck at the beginning of the year, with today’s price being 6.6 million VND/tael

SJC gold price on Wealth God Day announced by Bao Tin Minh Chau is around 75 – 78 million VND/tael, a decrease of 800,000 VND for buying and 400,000 VND for selling compared to yesterday. A plain gold ring is priced at 6.6 million VND/tael.

At DOJI, gold bullion and gold pressed products on Wealth God Day have also decreased by 150,000 – 350,000 VND compared to yesterday, trading around 75.4 – 78.2 million VND/tael.