Honda Vietnam introduces global lubricant brand Pro Honda

On March 2, 2024, Honda Vietnam (HVN) introduced its global lubricant brand called Pro Honda, designed to enhance the performance of Honda motorcycles' engines.

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Pro Honda – Honda’s Global Lubricant Brand for Motorcycles

Understanding that motorcycles are more than just a means of transportation, but also intimate companions that enrich and expand human capabilities and limits, Honda is constantly researching to bring reliable road companions and the best motorcycle care products.

With the desire to accompany all customers towards a brighter, more fulfilling and complete life, Honda introduces its global lubricant brand Pro Honda. The launch of this global brand is Honda’s affirmation and commitment to customers worldwide regarding the quality and superior compatibility with Honda engines.

Created by Honda Motor’s engine development engineers themselves, Honda lubricants has a nearly 70-year history with an enduring philosophy of delivering high-standard, high-performance products worldwide. Through uncompromising development processes, balancing 3 factors: “Fuel Efficiency,” “Durability,” and “Cost,” along with rigorous testing, only products that meet those standards are being sold for customers’ peace of mind.

Honda Vietnam officially introduces the global brand Pro Honda to the Vietnamese market. The products will maximize the power and potential of Honda motorcycle engines, providing a smooth riding experience, a sense of safety, and moving forward confidently despite the passage of time to create passionate journeys.

The Significance of the Name Pro Honda

With the slogan “Your Ideal Road Companion for Honda,” Pro Honda lubricant will become a close friend to your motorcycle, a catalytically inspiring “engine” within you and accompany you in your daily life, providing years of secure, excellent and joyful driving experiences.

The word “Pro” in Pro Honda combined from three words: “Professional,” “Prove,” and “Promise.” With this name, Honda wants to send customers a commitment about the quality: Pro Honda is the most optimal lubricant for Honda motorcycles’ engine.

The brand logo with two intertwined P letters cleverly combines. The letter “P” on the outside symbolizes “People” (Honda customers) and “Product” (Honda motorcycles), the letter “P” on the inside symbolizes “Pro Honda” (Pro Honda lubricant) with “Passion” (Honda’s enthusiasm). Customer satisfaction is the driving force, passion, and power for Honda to study and develop products, creating new value.

“Green” Brand – Superior Products, Maximum Fuel Efficiency

HVN has been tracking Honda Motor’s comprehensive solutions towards the “Carbon Neutrality” goal by 2050. “Friendly” and “Green” are two personalities Pro Honda brand aims for.

One of the great values that Pro Honda lubricant brings is low viscosity. Low viscosity makes the lubricant more liquid, quickly lubricating all the deep internal parts of the engine, helping the vehicle start easily in all temperature conditions.

This brings perfect balance between fuel efficiency and engine durability for Honda bikes, thereby not only optimizing engine performance throughout the motorcycle’s lifecycle but also reducing emissions, contributing to environmental protection and building a sustainable future.

By introducing this global lubricant brand to the Vietnamese market, HVN hopes that Pro Honda will become an ideal and reliable road companion, inspiring everyday life for all Honda customers.

Pro Honda has 3 specialized product lines for scooters, mopeds, and sport motorcycles:

4T SL 10W-30 MA oil specialized for Honda scooters.

4T SL 10W-30 MB oil specialized for Honda scooters.

Premium Synthetic 4T SL 10W-30 MA oil specialized for Honda moped and sport motorcycles.

HVN recommends Honda motorcycle riders to choose genuine Pro Honda lubricants at Honda Authorized Dealers (HEAD) as well as professional motorcycle spare parts and maintenance shops nationwide to optimize the performance and protect the engine of Honda motorcycles.

For information about Pro Honda lubricant products, customers can contact the customer care hotline (toll-free): 1800 8001 (working hours: from 07:30 to 18:00 every day of the week, except holidays)

Or send an email to: [email protected]

Customers can access the website https://www.honda.com.vn/, or My Honda+ application on smartphones (Apple iOS and Google Android devices) for more details about the brand and product information.