As a pioneer in the virtual network operator (MVNO) movement in Vietnam, iTel has swiftly established itself as a formidable force in the market, especially among the youth.
iTel: Leading the Breakthrough in Vietnam’s MVNO Mobile Network
Since its licensing in 2018, iTel has leveraged the network infrastructure of Vinaphone, one of Vietnam’s leading telecommunications providers. This partnership enables iTel to provide services with a stable quality comparable to that of major network operators – high-quality 4G with nationwide coverage, at an affordable price.
Within merely 3 years since its inception, iTel has surpassed the milestone of 3 million subscribers, demonstrating its strong appeal among Vietnamese consumers, particularly the young customer segment. By the beginning of 2024, iTel maintained its robust growth trajectory, with its subscriber base and consumption levels increasing by 25% year-over-year.
Over the course of 5 years, iTel has successfully established itself as a telecommunications brand that resonates with Vietnamese users, leaving a mark of credibility.
Delivering Differentiation and Service Diversity
iTel understands that to attract and retain customers, particularly the tech-savvy GenZ cohort, it must combine service quality with unique and engaging experiences. To this end, iTel aspires to be not merely a telecommunications provider but a companion in its customers’ digital lives.
iTel’s tariff plans are meticulously designed to meet diverse user needs at highly competitive prices. From the DATA MAY SIM/eSIM, starting at just 77k/month, to the VIP6 and VIP12 SIM/eSIM with unlimited data for 180 and 360 days respectively, these plans are characterized by attractive pricing and generous data allowances, allowing customers to enjoy seamless calling, messaging, and online activities.
The Inseparable Companion, Connecting and Accompanying at Every Turn
iTel’s distinctiveness extends beyond telecommunications service quality to its ability to create novel and compelling experiences for its young audience. This includes an extensive SIM inventory, Feng Shui SIM, and numerology SIM services that blend technology with traditional culture, thereby accompanying the youth in their pursuits.
Anh Số Đỏ is not only iTel’s unique mascot but also a relatable and amiable companion, fostering a sense of familiarity and warmth with Vietnamese customers.
Furthermore, iTel has cultivated a vibrant community for its users, known as the iTel Club. By joining the iTel Club, members can redeem points for rewards and enjoy exclusive privileges from iTel’s partners in the beauty, healthcare, entertainment, and food and beverage industries. These exclusive offerings not only enhance the service value but also position iTel as an integral part of its young users’ daily lives.
Nguyen Hoang Hai, General Director of Dong Duong Telecom Mobile Joint Stock Company, affirms: “Over the next 5 years, iTel aims not only to become a leading telecommunications provider, serving approximately 7 million subscribers, but also to make our customers’ lives more convenient and accessible through a wide range of digital utilities. iTel is committed to continuous innovation and service improvements to better serve Vietnamese customers, particularly the younger generation.”
“Hi5!: Tap for Instant Rewards” – A Token of Appreciation for iTel’s Loyalists
To celebrate its 5th anniversary in Vietnam, iTel is hosting a special birthday program, “Hi5!: Tap for Instant Rewards,” with an array of valuable prizes. From April 21 to May 08, customers who open the My iTel app or visit the website iTel.vn will have the chance to receive exciting gifts. Over 100,000 prizes will be up for grabs, including GrabFood, Highlands Coffee, and Shopee vouchers, top-up credit or data, and iTel Club points. During the first 15 days of the campaign, customers can participate daily to earn rewards while accumulating entries for the final three days, with a grand prize of up to 10 taels of gold.
“Hi5!: Tap for Instant Rewards” is a heartfelt gesture of appreciation from iTel to its loyal customers, reaffirming our commitment to delivering engaging experiences that connect and unite.
Since its inception, iTel has relentlessly pursued its mission to become an indispensable part of the digital lives of Vietnamese people. With its unwavering momentum, iTel promises to remain a source of inspiration for innovation and limitless connectivity. For the youth, iTel is not just a network provider but a constant companion, an indispensable ally in their journeys of exploration and connection.