The Launch Event for Volvo’s First All-Electric Car in Vietnam
Volvo Car Vietnam unveiled its first all-electric car in the Vietnamese market, the Volvo EC40, during the “Recharge To Shine – Recharge to Shine” exhibition, held from November 15-17 at Tasco Mall, Long Bien.
Following the car launch on November 15, Volvo Car Vietnam welcomed the public for the next two days in a 1,600 sq. m space, including an outdoor exhibition area, an art hall, interactive content, and experiences. The event showcased the company’s heritage in safety technology, sustainability, and a collection of plug-in hybrid vehicles.
The highlight of the event was the impressive launch moment of the Volvo EC40, named “The Soul,” where Volvo connected with its customers on an emotional journey towards a bright and sustainable future in the Vietnamese market. The aesthetics and features of a crossover vehicle were seamlessly inherited and innovated by the Volvo EC40 with a sporty style, introducing sleek and dynamic elements while retaining the distinctive identity of Volvo cars.
The stunning launch of the EC40, Volvo’s first all-electric car in Vietnam.
Following the EC40’s impressive launch, a classical music performance combined with image-generating technology, titled “Re.imagine,” continued to captivate the audience. This project fused classical music with advanced imaging technology, aiming to redefine the classical music experience in a modern space. The underlying theme of Re.imagine for this event was the relationship between humans, nature, and technology.
Throughout the duration of Re.imagine, the audience was treated to a multisensory experience of classical music, with visuals and AI technology interpreting each note and displaying it on a large screen. The performance promised to engage the audience’s senses, creating a unique and immersive musical journey.
Re.imagine: A unique fusion of classical music and advanced imaging technology.
“Advanced technology is applied to honor both the performers and the audience’s experience,” shared a company representative. “This combination affirms Volvo Cars’ leadership in technology and human experience and our shared vision of a harmonious and sustainable future with nature.”
EC40 Leads the Way for Future Electric Vehicles
Volvo Car Vietnam revealed that the EC40 electric crossover, belonging to the C-segment, embodies the Scandinavian design ethos of the brand. It is a pivotal product in shaping the company’s sustainable, emission-free, and safe future.
The sleek and dynamic Volvo EC40 electric crossover.
The EC40, introduced in the Vietnamese market, boasts a Twin Motor version delivering an impressive 408HP performance, along with four distinct color options to cater to diverse styles. With each charge, this electric vehicle can travel up to 510 kilometers.
In Vietnam, Volvo is a pioneer among luxury car brands in the electrification of its product line, swiftly introducing a full range of plug-in hybrid vehicles in the domestic market. The Swedish company has strategically laid the groundwork to ease the transition from gasoline-powered cars to hybrid and now fully electric vehicles.
Volvo takes pride in offering the most comprehensive collection of Plug-in Hybrid vehicles in Vietnam, including the XC90 Plug-in Hybrid Ultra, XC60 Plug-in Hybrid Ultra, and S90 Plug-in Hybrid Ultra. The company’s efforts are not only about providing the best options for Vietnamese customers but also contributing to emission reduction, environmental protection, and building a sustainable future for all.
Volvo’s commitment to sustainability and customer satisfaction with the EC40.
Volvo has announced a competitive price for the EC40 in the Vietnamese market at 1,739,000,000 VND (including taxes). Additionally, Volvo Car Vietnam introduced a special program for EC40 buyers, including an extended warranty of up to 5 years (8 years or 160,000 km for the battery, whichever comes first), a 3-year free maintenance package, and a complimentary 7kW charger (including installation costs).
The event, a unique blend of automotive innovation and artistic expression, will remain open to the public until November 17, 2024, at TASCO Mall, Long Bien, Hanoi.
