“Masan Consumer Wins Big at the 2024 ‘Most Loved Employer’ Awards”

Services

Masan Consumer at the EOC2024 Awards Ceremony

Masan Consumer Holdings is one of the leading fast-moving consumer goods companies in Vietnam. Throughout its formation and development, the company has always placed consumers at the heart of its operations, implementing innovative solutions to address their daily needs. This has resulted in the creation of affordable, high-quality products, as well as premium offerings to cater to the evolving Vietnamese market.

The achievements of Masan Consumer are a testament to the trust and support of its candidates and employees, as well as the company’s outstanding efforts in building its employer brand alongside developing breakthrough, high-quality products to serve Vietnamese and global consumers.

As one of the largest consumer goods companies in Vietnam, Masan Consumer stands out for its market-leading rewards and recognition programs, including the “Journey to Becoming a Millionaire with Masan.” This program not only offers attractive financial opportunities to individuals who contribute exceptional value but also fosters an environment where employees can develop, express their talents, and contribute to the organization’s growth.

Additionally, the company consistently invests in the recruitment and development of young talent for various departments, including production, engineering, technology, and research & development, through comprehensive training programs. These initiatives provide young professionals with skill enhancement opportunities, involvement in the company’s real-world projects, and a pathway to becoming successful leaders in the future. Furthermore, training activities at both the company-wide and departmental levels were enhanced in 2024, blending leadership capability and soft skills programs conducted by reputable market experts with specialized courses taught by Masan Consumer’s own experienced and passionate internal faculty. Empowering this internal faculty and leveraging their expertise to disseminate a culture of learning were also among the company’s priorities last year.

In 2024, to enhance the experience of candidates and employees, Masan Consumer initiated the digitization of various HR subsystems, including Onboarding and Recruitment, leading to improved productivity for employees involved in these processes.

Masan Consumer not only invests in internal talent development but also actively collaborates with prestigious universities to enhance its employer brand among potential candidates. Notably, in 2024, in addition to traditional cooperation forms such as career days, office tours, and student events, Masan Consumer proactively attracted young talent by offering official employee roles to students who achieved high rankings in significant marketing competitions.

On the same day, Ms. Phạm Thị Quý Hiền, Director of Human Resources at Masan Consumer Holdings, participated in a group discussion as part of the “Holistic Excellence Generation in Unity” workshop, engaging in an open dialogue between CEOs and HR Directors of leading enterprises in Vietnam. Ms. Hiền shared Masan’s unique attributes, which foster a dynamic work environment that meets the expectations and ensures the successful collaboration of all generations within the organization. These characteristics, along with the recognition from employees and the broader labor market, have laid a solid foundation for Masan Consumer to continue its journey toward becoming a talent hub that fosters aspirations.

Earlier, in November 2024, Masan Consumer Holdings (MCH) proudly received the “Excellent Workplace” certification from Great Place to Work (GPTW) for the second consecutive time.

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