“Looking Back and Leaving a Legacy: A Journey Through TA’s Emotional Storytelling”

The upcoming exhibition is expected to be open to the public in June, coinciding with ACB’s birthday celebrations.

When Architecture Meets Emotion

The exhibition embraces a minimalist and natural design style, prioritizing emotions and spiritual freedom. It comprises five distinct areas: Begin, Feel, Touch, Reflect, and Experience. Visitors are not obliged to follow a specific path but are free to choose their journey, listening to the stories and contemplating the legacy of ACB’s development, influenced by its founder, Tran Mong Hung.

Carefully curated images, artifacts, and quotes create a space that offers deeper insights into Tran Mong Hung’s vision and philosophy. Each visitor may interpret and feel differently, but ultimately, these unique perspectives converge on a shared understanding: the power of these distinct philosophies in shaping the core values of an organization.

From the emotions evoked by the founder’s legacy and the values embodied by a generation of ACB members, we witness the remarkable journey and transformation of a private bank that holds a significant place in Vietnam’s financial history and the country’s economy as a whole. Every artifact selected, every shared story, and every deliberate arrangement convey a meaningful message—historical milestones, foundational values, and a source of pride and respect that have contributed to ACB’s enduring success.

As we delve into ACB’s historical narrative, we recognize the dedication, responsibility, and faith of countless generations who have tirelessly worked to build and strengthen the institution. This exhibition not only commemorates the past but also serves as a source of inspiration and motivation for ACB to continue its journey with resilience and determination.

Navigating through the exhibition, visitors embark on a journey of emotions, from the simplest aspects of human existence to the solid foundation of an entire organization. “TA looks back & leaves” also prompts introspection and encourages visitors to reflect on their personal journeys.

“TA”—the presence of the self in relation to others, the universe, and time. “TA” seeks to find meaning in existence, not through material possessions but through the values we cultivate and the imprints we leave on the ever-flowing river of life.

TA is the ego—the journey—the creation—the mark we make—and what we ultimately leave behind.

Five Spaces, Five Emotional Journeys

The exhibition is divided into five distinct areas: Begin, Feel, Touch, Reflect, and Experience, each conveying a unique message, story, and evoking specific emotions. 

Each visitor brings their own stories and values to the exhibition. It is not just a retrospective glance at the past but also an opportunity to envision the future and contemplate the question, “What will I leave behind in this life?” The answer lies not in material possessions but in the values we uphold and the legacies we forge.

A Significant Milestone: ACB’s Birthday Celebration

On June 4th, as ACB turns 32, the exhibition will officially open its doors to visitors. Mr. Tran Hung Huy shared, “I hope this space will allow every ACB member to reconnect with our founding spirit whenever they need to. To pause, reflect, and then continue their journey with renewed strength and purpose.”

“There is only one founding generation, but their pioneering spirit can be passed down forever.”