The Department of Domestic Market Management and Development (Ministry of Industry and Trade) recently coordinated with Ben Thanh Ward Police to conduct a surprise inspection of Saigon Square Shopping Center (District 1, Ho Chi Minh City). This action is part of an intensive campaign against smuggling, trade fraud, and counterfeit goods as directed by the Prime Minister.
When the inspection team arrived, many kiosks in the commercial center immediately closed their doors, but staff members remained outside, monitoring the authorities’ movements. The task force quickly divided into groups to inspect several stalls still open on the ground and first floors, mainly selling clothing and handbags.
During the initial check, the merchants could not present documents verifying the origin of their goods. The authorities identified approximately 100 products suspected of bearing counterfeit famous brand names.

Saigon Square raided, with hundreds of products suspected of brand counterfeiting discovered.
As of 7:30 pm that day, the task force was still in the process of making records and sealing all infringing goods for further investigation and handling in accordance with legal regulations.
This inspection is a follow-up to the implementation of Official Dispatch No. 65/CD-TTg dated May 15, 2025, and Directive No. 13/CT-TTg dated May 17, 2025, of the Prime Minister, marking the beginning of a nationwide campaign against counterfeit goods.
Previously, on May 29, six task forces from the Department of Domestic Market Management and Development simultaneously inspected multiple stalls in the same commercial center. Despite the merchants’ attempts to evade inspection by shutting their doors, thousands of counterfeit products of famous global brands, including watches, handbags, wallets, and sunglasses, were discovered and seized on the spot.
Mr. Nguyen Thanh Nam, Deputy Director of the Department of Domestic Market Management and Development, stated that the production and consumption of counterfeit goods are becoming increasingly sophisticated and organized.
These individuals often take advantage of the self-declaration mechanism for product quality standards, establishing multiple enterprises at different addresses to disperse their activities. They also locate their production facilities and warehouses in remote areas to evade detection by authorities.
In some cases, there are even indications of collusion with individuals within related agencies to legalize product announcements and legitimize infringing goods.
Given this dire situation, the Department of Domestic Market Management and Development is closely coordinating with relevant ministries and sectors, directing market management forces in localities to strengthen inspection, supervision, and strict handling of violations in accordance with the spirit of Official Dispatch 65 and Directive 13 of the Prime Minister.
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