As a leading exporter of Vietnamese coffee, Vinh Hiep has solidified its position of prominence, contributing over 12% to the country’s coffee exports. In the 2024-2025 crop year, the company recorded exports exceeding $750 million and is on track to achieve the milestone of $1 billion by the end of the year. This significant step forward underscores the growing importance of the private sector and demonstrates a commitment to sustainable development and enhancing the value of Vietnamese coffee in the international market.

Vinh Hiep’s achievements coincide with Vietnam’s 80th anniversary, adding a new milestone to the country’s integration journey. Vietnam is shaping a new development phase with four key pillars: science and technology and digital transformation, proactive international integration, institutional reform, and private sector growth.
The success of Vinh Hiep is a testament to how a company from Gia Lai, through innovation and sustainability, can elevate the Vietnamese coffee brand within modern trade and consumption trends.

With the L’amant Café brand, Vinh Hiep showcases that Vietnamese coffee not only leads in volume but also steadily asserts its pioneering role in the quality segment. The Fine Robusta Organic (Honey Process) line, an organic specialty product introduced in demanding markets, has contributed to shifting global perceptions of Robusta in the third wave of coffee.
L’amant Café’s recognition as a National Brand signifies its important evolution, expanding its presence in over 15 markets with the message “Organic To The World.” This remarkable achievement reflects not only the maturity of a Made-in-Vietnam coffee brand but also the company’s unwavering commitment to sustainability.
Vinh Hiep takes a pioneering approach to developing the first organic coffee farm in Vietnam, certified by USDA, EU, JAS, and Korea Organic. By implementing transparent traceability technology, the company aims for a zero-carbon future. ESG forms the foundation of its growth strategy, enabling the brand to expand its market reach while creating synergistic value for farming communities, the environment, and the economy.

Achieving the $1 billion export target during the 80th National Achievement Exhibition holds special significance. It underscores the private sector’s strength, showcases a desire for innovation and integration, and, most importantly, signifies a shift from raw material exports to building a national brand. It proves the worth of Vietnamese coffee in the global arena.

L’amant Café – National Brand 2024, leads the way in bringing Vietnamese organic coffee into a green era, embracing sustainability and international integration.
Discover more about L’amant’s organic coffee journey at:
Website: https://lamantcafe.vn/
Fanpage: https://www.facebook.com/lamantcafe.vn
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