According to the General Statistics Office, Vietnam’s total export turnover in 2024 reached USD 405.53 billion, a 14.3% increase compared to the previous year. Notably, wood and wood product exports amounted to USD 16.3 billion, marking a 20.9% growth. This underscores Vietnam’s emerging role as a global leader in furniture manufacturing.
To sustain this growth and enhance competitiveness, Vietnamese businesses must prioritize the use of legal, transparent, and sustainable wood sources. Additionally, improving material efficiency and processing capabilities is crucial. In this context, high-quality timber from British Columbia (B.C.), Canada, is becoming a strategic choice. Canadian softwood offers superior properties and cost-effectiveness, optimizing production costs while meeting stringent export market standards.
Canadian Wood Vietnam represents the Forestry Innovation Investment (FII), a B.C. government agency, in Vietnam. Committed to supporting the Vietnamese wood industry’s growth, Canadian Wood facilitates connections between manufacturers, designers, importers, wholesalers, and retailers, providing access to stable, high-quality Canadian timber.
One of Canadian Wood Vietnam’s flagship initiatives is the Canadian Wood Experience Program. This program allows manufacturers to experiment with B.C. softwood species, offering free samples and expert technical advice. By fostering hands-on exploration, the program encourages the adoption of innovative materials in production.
Canadian Wood Helps Manufacturers Optimize Costs
A Singapore-based furniture company, specializing in high-end hospitality projects globally, joined the Canadian Wood Experience Program to address rising transportation costs. Seeking lighter yet durable alternatives to traditional hardwoods like Teak and Ash, they tested B.C. softwoods such as Western Hemlock and Western Red Cedar.
Western Hemlock’s lightweight nature and high strength significantly reduced shipping costs while maintaining product integrity. Its resin-free composition, durability, and uniform light-toned grain further enhanced its appeal. Western Red Cedar, known for its natural durability, dimensional stability, insulation properties, and pleasant aroma, also proved advantageous.

Furniture pieces crafted from Western Hemlock by the Singaporean manufacturer.
In July 2024, the company received its first shipment from Canadian Wood Vietnam, producing samples that showed no warping or cracking—even without anti-warp grooves. This resilience stems from B.C. timber’s slow growth and mature harvesting age (over 80 years), ensuring consistent, stable wood ideal for intricate furniture.
Following this success, the company plans to incorporate Canadian wood into future projects. Select chair designs underwent third-party testing under the rigorous BIFMA international standard, further validating the material’s excellence.
Material Mastery: Key to Complex Furniture Design
A Vietnamese manufacturer targeting the U.S. luxury market selected Western Hemlock for a new collection featuring a table with intricate, curved legs. Canadian Wood Vietnam provided end-to-end support, ensuring the wood’s stability and resistance to cracking during shaping.

B.C. timber is ideal for complex, curved designs.
By adjusting cutting techniques and evenly drying wood before assembly, the manufacturer minimized deformation. Western Hemlock’s fine, contrasting grain also allowed for advanced finishing techniques like wire brushing, achieving exceptional aesthetic results.
The Canadian Wood Experience Program: Driving Innovation and Growth
The program’s success highlights its role in helping manufacturers adopt new materials, elevate product quality, and expand market reach. Participants gain direct access to Canadian Wood Vietnam’s experts and reputable Canadian suppliers, fostering sustainable innovation.
Canadian Wood Vietnam’s comprehensive support—from knowledge sharing to technical oversight—empowers manufacturers to develop cutting-edge, export-ready products confidently.
For more information on the Canadian Wood Experience Program, contact:
Email: [email protected]
Phone: +84 287 305 2468
Website: https://www.canadianwood.com.vn/vi/chuong-trinh-trai-nghiem-go-canada/
Elevating Enterprises: Unveiling the Refined Craft of Canadian Timber
The sustainable forestry practices in British Columbia, Canada, yield exceptional wood species such as Douglas Fir and Western Red Cedar. These woods offer a unique combination of environmental friendliness, durability, and distinctive characteristics, enabling Vietnamese furniture manufacturers and wood importers to create truly differentiated products.




































