The Job-Hopping Generation
Minh Anh, a 26-year-old professional, embodies the quintessential Gen Z talent: intelligent, dynamic, and perpetually driven to grow. Since graduating, she has worked at several prestigious banks, yet none have retained her for more than two years.
“As a new employee, I’m always eager to learn, take on new projects, and embrace responsibilities. However, traditional workflows and excessive paperwork often leave young professionals like me feeling unmotivated.” Minh Anh shares.
Her story isn’t unique. An Adecco report reveals that 72% of workers are open to new opportunities in 2025, with 54% actively seeking them even without immediate pressure to leave.
Young talent prioritizes learning opportunities when choosing a workplace.
This trend of job-hopping among younger employees poses significant challenges for businesses, especially as Gen Y and Gen Z become the workforce majority. Ernst & Young estimates that Gen Z will make up 27% of the banking workforce by 2025, bringing unique skills deemed essential for the industry’s future.
A Sentry employment report highlights that 47% of workers prioritize learning opportunities when choosing a job, followed by company culture and salary. According to Navigos Group, today’s Gen Z values growth over stability, seeking environments that foster learning, empowerment, and career progression while encouraging open expression.
EY emphasizes that to meet Gen Z’s expectations for diversity and inclusion, banks must abandon outdated frameworks and address systemic barriers head-on.
NCB – A Magnet for the New Workforce
Over the past three years, National Commercial Bank (NCB) has revolutionized its HR policies and workplace culture to align with modern digital trends, creating a dynamic, multi-generational environment.
With 90% of its workforce comprising Gen Y and Gen Z, NCB focuses on connectivity and digitization, offering a cutting-edge workplace where young professionals can enhance both their expertise and tech-savvy skills.
NCB wins double accolades at HR Asia Awards 2025.
NCB has adopted a paperless, smart office model, replacing traditional meetings with online platforms like Microsoft Teams, Google Meet, and Zoom. AI integration optimizes efficiency, while tech-driven processes foster a creative, productive digital ecosystem.
Beyond its modern workplace, NCB has partnered with global HR consultants to offer top-tier compensation and benefits, attracting and retaining top talent. Employee development is a priority, with clear growth paths and a focus on internal leadership pipelines. NCB aims for 50% of its business unit managers to come from within in the next two years.
“We empower our employees with adaptability, challenging roles, and advancement opportunities to meet evolving demands,” says Tạ Kiều Hưng, NCB’s CEO.
NCB’s culture of empowerment resonates with Gen Z. Through continuous training and a multi-generational environment, the bank blends Gen X’s experience, Gen Y’s execution, and Gen Z’s creativity for exceptional results.
Recognized for its innovative approach, NCB recently won two prestigious awards: “Best Companies to Work for in Asia 2025” and “Tech Empowerment Awards 2025” at HR Asia Awards 2025.
“At NCB, people are our greatest asset, and we continuously invest in their growth,” affirms NCB’s leadership. The bank is renowned for its experienced senior leaders, international experts, and emerging financial talent.
A Single Touch, Encapsulating the Relentless Efforts of Regulators, Banks, and Tech Companies
“This is the insightful remark made by Mr. Phạm Anh Tuấn, Director of the Payment Department at the State Bank of Vietnam, regarding the theme of Vietnam Card Day 2025: ‘One Touch – A World of Trust.’”
VPBank Honored at the Customer Experience Awards of the Year
VPBank has been honored with the prestigious “Customer Experience of the Year – Banking Sector” award at the Asia Experience Awards ceremony. This recognition underscores VPBank’s leadership in digital transformation and reinforces its commitment to enhancing customer experience and fostering sustainable growth.
Transforming Quang Tri into a New Growth Hub: A Distinctive Center for Energy, Logistics, and Tourism
Following its merger with Quang Binh, Quang Tri is poised to seize new opportunities and emerge as a dynamic growth hub in the Central region. With an expansive development space stretching from the mainland to the islands, and a natural area ranking among the top 10 largest provinces and cities nationwide, Quang Tri boasts not only a strategic position but also immense potential for comprehensive breakthroughs across multiple sectors.
TPBank Stands Alongside Small Businesses in Navigating New Requirements Under Decree 70
Decree 70/2025/NĐ-CP officially mandates households and individual businesses to adopt electronic invoices, marking a pivotal shift in financial management. For many small traders, this presents a significant challenge.
Which Bank is Emerging as the New Hub for Young Talent?
Guided by the principle of “people at the heart, technology as the driver,” NCB has achieved a remarkable breakthrough in its human resources strategy, emerging as a premier destination for banking talent in recent years.
