Located in Vincom Mega Mall Ocean City, Dream City Eco-Urban Area, Nghia Tru Ward, Hung Yen Province, the AEON Van Giang General Merchandise Center and Supermarket is AEON’s 11th integrated retail hub in Vietnam. Tailored for young families embarking on new life chapters—primarily parents in their late 20s to early 30s with one or two children—this destination redefines modern shopping.
Positioned as Hung Yen’s first “all-in-one destination,” AEON Van Giang caters to young families, tourists, and industrial zone workers. The ground floor houses the supermarket and AEON Delica food court, offering fresh produce, imported goods, and ready-to-eat meals. The second floor features fashion, footwear, accessories, homeware, and specialty stores.
Spanning 7,550 m² across Levels 1 and 2 of Vincom Mega Mall Ocean City, AEON Van Giang sets a new standard for retail excellence.
Strategically located, the center targets residents in Eastern Hanoi and nearby industrial zones, offering a trusted daily shopping experience.
At the launch, Mr. Tezuka Daisuke, Executive Officer and General Director of AEON Vietnam, reflected on the group’s Long Bien project. Initially questioned for its location in a then-undeveloped area, AEON Long Bien now ranks among the group’s top-performing global outlets.
“Our Binh Duong supermarket, successful after three years, underscores our confidence in Van Giang’s potential,” Mr. Daisuke added.
Diverse dining options elevate the culinary experience at AEON Van Giang.
AEON’s growth strategy includes 8 malls, 15 general merchandise centers/supermarkets, 45 mid-sized stores, 182 convenience stores, and 29 specialty outlets. Three new stores will open by year-end 2025, sustaining 30% annual growth. By 2026, expansions will focus on large-scale and regional outlets.
Viewing Vietnam as a strategic market alongside Japan, AEON will diversify formats across key regions: the Red River Delta, Central Vietnam, and the Mekong Delta. Operations are projected to triple by 2023.
Blazing Fast: Sunshine’s New Project Races Ahead, Sells Out Before Launch at Just Over 40 Million VND/m²
Unveiling Sunshine Legend City, a groundbreaking residential project offering over 8,000 apartments priced up to 25% below market rates. This development is set to make the dream of homeownership a reality for countless families.
Exciting Development: Hưng Yên Set to Welcome a 7,000 Billion VND Project in Its Most Vibrant Hub
Exciting developments are underway in Hưng Yên as the city prepares to launch a groundbreaking 7,000-billion VND social housing project in Phố Hiến Ward. This ambitious initiative promises to address the growing need for affordable housing, fostering a more inclusive and vibrant community. With its strategic location and thoughtful design, the project is poised to become a cornerstone of sustainable urban development in the region.
Exclusive Living in Hanoi’s East: Masterise’s 34 Residential Towers Across Two Mega Urban Developments, Offering Tens of Thousands of Premium Apartments
Masterise stands as the exclusive developer of condominiums in both Vinhomes Ocean Park 2 and 3. Currently, 4 towers are nearing completion, 9 towers are in the structural phase, 6 towers are in the foundation stage, and 15 towers remain in the pre-construction phase.
“Premium Land Auction in Hung Yen: 144 Plots Up for Grabs with Bidding Starting at VND 760 Million”
A total of 144 land lots in Hoang Hoa Tham commune, Hung Yen province, are set to be auctioned off in September. With a starting price ranging from 7 million VND per square meter to 18 million VND per square meter, this is an opportunity not to be missed for those looking to invest in this thriving area.
The Scenic Coastal Highway in Hung Yen: A $200 Million Project Nears Completion
The Hung Yen coastal highway, a $217 million infrastructure project, is in its final stages of construction and is set to be completed by September 20th. This vital transport link will connect the province of Hung Yen with the bustling city of Hai Phong, offering a seamless connection to the coast.
