From Business Efficiency to Brand Power: Vinamilk Maintains Its Leadership Position

Recently, Vinamilk (HOSE: VNM) was honored as one of the Top 10 Strongest Vietnamese Brands in 2025. This prestigious recognition is part of the Vietnam Strong Brand Program, initiated in 2003 by VnEconomy – Vietnam Economic Times, a leading Vietnamese economic magazine.

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According to the organizers, the 22nd Vietnam Strong Brand Program honored 80 outstanding enterprises across various sectors, recognizing their significant contributions to the country’s economic development during the integration and global expansion era.

Under the theme “Enterprises Reaching New Heights,” the 2025 Vietnam Strong Brand Program’s criteria focused on brands with remarkable achievements in production, business, trade, and services, as well as those promoting green investment and sustainable development. Additionally, these brands have contributed to community and local development, supporting Vietnam’s high growth targets for this year and beyond.

Vinamilk was proudly honored in the Top 10 Vietnam Strong Brands 2025 – an award celebrating large-scale enterprises and corporations that play a pivotal role in leading key and spearheading economic sectors of the nation. The 2025 Vietnam Strong Brands were evaluated based on criteria including: Business performance; brand reputation and value; innovation within the enterprise; and the capacity to reach international markets and integrate globally.

Mr. Phạm Tuyên, Director of Vinamilk Hanoi Branch, representing Vinamilk, receives the Top 10 Vietnam Strong Brands 2025 award.

Over nearly half a century, Vinamilk has not only maintained its leading position in Vietnam but has also expanded globally. Since beginning exports in 1997, Vinamilk products have reached 65 international markets, with a cumulative export turnover exceeding 3.4 billion USD.

Vinamilk has been focusing on a global marketing strategy while preserving its Vietnamese brand identity. The company participates in major international fairs and exhibitions, carrying the message “Vietnamese Nutrition – International Quality.” To enter demanding markets, Vinamilk products must pass stringent inspections by international certification organizations. Positive evaluations from reputable organizations have strengthened the brand’s standing.

According to Brand Finance, a leading global brand valuation firm, Vinamilk is the most potential dairy brand worldwide, achieving the highest AAA+ rating. It is also the only Southeast Asian representative in the Top 10 most valuable dairy brands globally, placing Vietnam’s dairy industry 5th in the world in terms of brand value.

For three consecutive years (2023-2025), Vinamilk has passed over 400 rigorous tests to receive the Clean Label certification for fresh milk from the Clean Label Project (USA) – the first time a fresh milk product has achieved this global distinction.

Vinamilk‘s infant formula line is also the first in Asia to receive the Purity Award from the Clean Label Project (USA) – the world’s most stringent award for safety and transparency in production conditions and product quality, including the purity of raw materials.

Vinamilk is implementing its Net Zero 2050 roadmap, aiming for net-zero emissions by 2050. Two of its factories and one farm have already achieved carbon-neutral certification under the international standard PAS 2060:2014. Vinamilk is also pioneering regenerative agriculture to conserve resources and protect the environment.

Sharing with the Beloved Central Region

This year, the 2025 Vietnam Strong Brand Program took place amidst Typhoon Bualoi, which caused significant damage to people and property in Central and Northern provinces. The Central region, in particular, suffered immense losses, deeply affecting livelihoods.

Mr. Phạm Tuyên, Director of Vinamilk Hanoi Branch, shares support with fellow citizens affected by Typhoon No. 10.

With a spirit of compassion and community responsibility, and in response to the Program’s call, many participating enterprises and delegates contributed to support those affected by the disaster. Vinamilk donated 1,000 cases of water and 1,000 cases of milk, believing that with collective efforts, the people of the Central region will soon overcome challenges and rebuild their lives after the disaster.

Kim Ngân

– 08:43 07/10/2025

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