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Home Real Estate Social Housing Prices Surge in Race to Keep Up with Luxury Condominiums
  • Real Estate

Social Housing Prices Surge in Race to Keep Up with Luxury Condominiums

The housing market is witnessing an unprecedented price race among social housing projects. While prices of older social housing units have skyrocketed to a staggering 60 million VND/m², newly launched projects are also seeing rapid price increases. Notably, the Rice City Long Châu project, developed by a joint venture between Himlam Thủ Đô JSC and BIC Vietnam JSC, has set a new record with units priced at nearly 30 million VND/m²—the highest ever seen in this segment.

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9 October, 2025
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    In an exclusive interview with Tiền Phong, experts shed light on the rising prices of social housing projects in Vietnam. They attribute this trend to several key factors.

    Firstly, since early 2024, construction material costs—such as cement, steel, stone, bricks, and gravel—have surged by 25–30%, with sand prices skyrocketing by 35%. Labor costs, particularly for unskilled workers, have also climbed due to shortages and higher technical demands. Additionally, the government’s increase in the minimum wage has further inflated labor expenses by 15–20%. These factors collectively drive up construction costs, directly impacting social housing prices.

    Secondly, new regulations have altered the calculation of social housing prices. Previously, profits from commercial spaces within social housing projects were factored into overall costs, reducing housing prices or rental rates. These profits were typically allocated to subsidize social housing units, and developers were exempt from land use fees for these commercial areas.

    New regulations mandate developers to pay land use fees for commercial spaces.

    However, the new rules require developers to pay land use fees for these commercial spaces, increasing upfront costs and pushing social housing prices higher. While residents benefit from a 50% exemption on land use fees when transferring apartments (after a minimum of 5 years from full payment), the overall price increase remains significant due to these regulatory changes.

    Thirdly, the inclusion of Value-Added Tax (VAT) in investment costs has further exacerbated the issue. Previously, social housing construction costs excluded VAT, but new regulations mandate its inclusion, leading to higher selling and rental prices.

    Lastly, modern social housing projects now feature high-end amenities, reflecting residents’ rising living standards. Developers are equipping projects with shopping centers, swimming pools, gyms, yoga studios, schools, and supermarkets within the premises. Many projects also include 2–3 basement levels to ensure ample parking for residents.

    “To ensure the sustainable development of the social housing market, policies must be more flexible and aligned with residents’ financial capabilities. Cost control is essential to maintain reasonable prices, making social housing a truly ideal living option for low-income earners,” advises an expert from the Vietnam Real Estate Association.

    Addressing the question of why social housing prices vary across projects despite uniform incentives, Mr. Chử Văn Hải, Head of Social Housing Development and Management at the Ministry of Construction’s Housing and Real Estate Market Management Department, explained during a social housing seminar: “Social housing prices are determined by construction investment costs plus a fixed 10% profit margin, as per regulations. These prices are reviewed by provincial authorities.”

    Mr. Hải noted that social housing, defined as apartment buildings, adheres to the same standards as commercial housing under Regulation 04/2021 and related guidelines. The primary difference lies in unit size restrictions to lower prices. Social housing also benefits from state policies reducing costs while maintaining quality and infrastructure standards.

    “Price variations among projects stem from differences in design requirements and project scale. Prefabricated or modular designs further influence pricing,” Mr. Hải added. Dr. Cấn Văn Lực, a member of the National Financial and Monetary Policy Advisory Council, highlighted the challenge of monitoring profit margins in social housing projects. “Despite the 10% profit cap, enforcement remains difficult. Alternative solutions, such as price ceilings, should be considered,” he suggested.

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