Exclusive Luxury Zone Emerges in Ho Chi Minh City, Setting Record Price at VND 300 Million per Square Meter

Nestled away from the bustling city center, an emerging area in Ho Chi Minh City is witnessing a surge of large-scale condominium projects, predominantly catering to the luxury segment.

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Apartment Prices Continue to Soar

In recent years, the eastern part of Ho Chi Minh City (formerly Thu Duc City) has consistently led in new housing supply, particularly in condominium apartments. However, the supply of apartments in this area is becoming increasingly polarized, with the market now dominated by high-end products.

Apartment prices have been on a continuous upward trend, with developers launching products at higher prices in subsequent phases. The average apartment price in this area is now approaching 200 million VND per square meter.

According to VietNamNet’s report, Eaton Park by Gamuda Land is setting the price benchmark in the eastern part of Ho Chi Minh City, averaging over 200 million VND per square meter.

Following the successful launches of Masteri Grand and Lumière Midtown, Masterise Homes is preparing to unveil luxury apartments in the CT5 tower at The Global City. Although the developer has not officially announced the prices, sources indicate that they will likely match or exceed those of Eaton Park.

Prospective buyers inquire about a luxury apartment project in Ho Chi Minh City. Photo: Anh Phương

Not to be outdone, the developer of Palm City is also set to launch a new high-rise district, with prices ranging from 250 to 300 million VND per square meter in the near future.

Dat Xanh Group is contributing with the next phase of The Privé project. Over 1,000 apartments in the first phase are priced between 115 and 130 million VND per square meter.

The eastern Ho Chi Minh City apartment market is expected to heat up further with news that major companies like Sunshine Group – DIA, Son Kim Land, and Bcons Group are interested in bidding for 3,790 An Khanh resettlement apartments.

In other parts of Ho Chi Minh City, new apartment supply is scarce. At Mizuki Park, Nam Long Group has just released 800 apartments in the Trellia Cove district.

Meanwhile, in Phu My Hung Urban Area, the developer has introduced The Sculptura, a luxury apartment project with only 75 apartments and 10 shophouses. This is one of the few remaining condominium land plots in Phu My Hung and the first new project in nearly two years.

Which Area is Leading the Luxury Apartment Market in Ho Chi Minh City?

According to Avison Young, a real estate market research firm, in Q3/2025, the Ho Chi Minh City apartment market continued to see an increase in primary sale prices (developer prices). Notably, newly launched projects saw an average price increase of 5-8% compared to the overall market.

The eastern part of Ho Chi Minh City, specifically the Nam Rach Chiec area, is emerging as the focal point for high-end apartment competition, with numerous large-scale projects being developed simultaneously.

Avison Young notes that the competition among developers in this area is intensifying, as most companies focus on the high-end and ultra-luxury segments.

“This not only establishes a new price benchmark of 200-300 million VND per square meter but also positions Nam Rach Chiec as the new luxury apartment hub of Ho Chi Minh City,” said an Avison Young representative.

The firm also highlights that after Ho Chi Minh City’s administrative boundary expansion, the city has become a metropolis with significant changes in apartment supply. While the former Vung Tau City has 5 projects, the former Binh Duong Province is adding 20 new projects.

Apartment prices now show clear segmentation, with a 30-50% difference between areas. Specifically, the former Ho Chi Minh City area has average prices ranging from 80 to 140 million VND per square meter; the former Binh Duong Province ranges from 42 to 60 million VND per square meter; and the former Ba Ria – Vung Tau Province ranges from 34 to 50 million VND per square meter.

Assessing the apartment supply in Ho Chi Minh City and its surrounding areas in Q3/2025, Vo Hong Thang, Investment Director of DKRA Group, stated that Ho Chi Minh City leads with 96.8% of the primary supply. The Class A apartment segment plays a dominant role, accounting for 36.1% of the total primary supply. Among the approximately 6,000 new apartments launched, the former Binh Duong Province contributes nearly 65%.

“Primary sale prices continue to rise, with an average increase of 12-18% year-on-year. Secondary sale prices have also increased by 7-15%, and liquidity shows signs of improvement,” Mr. Thang commented.

Anh Phương

– 06:15 14/10/2025

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