Surprise Deal: 100m² Townhouse on Extended Hoàng Quốc Việt Road Sells for 34 Billion VND via Livestream

100m² Townhouse Priced at $1.5 Million, $200,000 Below Market Value

On the evening of October 21st, nearly 400,000 viewers tuned in to the thrilling bidding session for a 5-story Grand Shophouse with a 100m² land area and 367m² of floor space at Noble Palace Tay Thang Long, broadcast live on Sunshine Group’s NobleGo. After fierce competition, the coveted townhouse was secured by a buyer named Tai with a winning bid of $1.5 million, remarkably $200,000 below the market price.

According to Sunshine Group representatives, these 100m² townhouses are exceptionally rare at Noble Palace Tay Thang Long, accounting for only 13% of the total units. The auctioned unit is even more exclusive due to its prime location on the 40-meter-wide extension of Hoang Quoc Viet Street, directly opposite the 5-star Sunshine Hospital international wellness resort—a highly desirable spot for both living and business.

With its spacious layout, large frontage, and prime location, the 100m² townhouses are ideal for high-end commercial ventures such as restaurants, F&B chains, showrooms, and boutiques. Beyond its commercial appeal, the flexible design offers ultimate privacy for residents, featuring separate living spaces on the top three floors that can be used as a residence or rented out as homestays or boutiques, generating steady passive income.

“Unbelievable to See a Million-Dollar Townhouse Sold Live on Stream”

The October 21st NobleGo livestream not only captivated audiences with its $1.5 million deal but also featured a special appearance by actress Thu Quỳnh, a beloved figure in Vietnamese prime-time television. Thu Quỳnh shared her initial curiosity about online property auctions and expressed her surprise and conviction after experiencing it firsthand. “It’s hard to believe a million-dollar townhouse could be sold live on stream, but for a project with as much ‘real value’ as Noble Palace Tay Thang Long, it’s entirely feasible,” she remarked.

The project boasts a strategic location, connecting to five major thoroughfares within a 1km radius: Tay Thang Long, National Highway 32, Ring Road 3.5, Ring Road 4, and the project’s central axis—the extended Hoang Quoc Viet Street. This connectivity ensures a mere 15-minute commute to Tay Ho Tay.

Beyond its location, Noble Palace Tay Thang Long is highly regarded by experts for its “all-in-one urban” model, integrating comprehensive amenities such as international schools, a 5-star wellness hospital, two nearby 200-hectare parks, a festival square, a four-season pool complex, and a clubhouse. Together, these features create a living environment that Thu Quỳnh describes as “enjoying a vacation every day.”

As a tech enthusiast, Thu Quỳnh was particularly impressed by Sunshine Group’s innovative use of AI and big data to manage the project and support commerce. Advanced technologies such as service robots, autonomous electric vehicles, delivery drones, and digital platforms like MyShop and NobleMall enable residents to connect, transact, and optimize business operations with just a few clicks.

Currently, nearly 2,500 townhouses with long-term ownership rights are under construction, adhering to European architectural standards, with handover expected from Q4 2025. This “tangible” advantage is particularly appealing to buyers seeking immediate occupancy or business opportunities. “From my real estate experience, this is one of the few projects that combines location, amenities, and real value, suitable for both families and investors,” the actress noted.

Special Livestream on October 24th: Exclusive Offer for Customers and Partners

The NobleLive livestream on October 24th will feature exciting updates on Sunshine Legend City and honor thousands of customers and partners who have supported Sunshine Group.

Customers who complete the deposit agreement for Legend 1 between October 4th and October 13th, 2025, along with distribution partners whose clients finalize bookings during this period, will be eligible to win the right to purchase two Legend 1 studio apartments at $2,100 per square meter—a special token of appreciation for early project supporters.