In Q3 2024, Sunshine Group’s Noble Crystal Tay Ho WorldHotels Residence made headlines as Vietnam’s first Branded Residences under the WorldHotels brand, introducing a 5-star international lifestyle in the heart of West Lake.
With their latest partnership, Sunshine Group continues to expand its portfolio of luxury properties. In Hanoi, the Noble Crystal high-rise collection now boasts two standout projects: Noble Crystal Tay Ho WorldHotels Residence in the prime Ciputra area and Noble Crystal Long Bien in the capital’s burgeoning eastern district.
A Strategic Leap in Vietnam’s Luxury Real Estate Landscape
As Branded Residences in Vietnam see a 210% growth over a decade, their supply remains under 1% due to stringent standards. The collaboration between Sunshine Group and BWH Hotels is highly anticipated, especially with WorldHotels—BWH’s most prestigious brand—known for managing the world’s finest independent hotels and resorts, offering exceptional quality, elite services, and personalized experiences.
WorldHotels brings its global 5-star “Hotel-Like Living” standards to Noble Crystal Tay Ho WorldHotels Residence and Noble Crystal Long Bien.
This partnership aims to transform luxury hospitality into everyday living, creating authentic 5-star branded residences for discerning homeowners.
What Sets These Two Noble Crystal Masterpieces Apart?
Located in the heart of Ciputra International City, Noble Crystal Tay Ho WorldHotels Residence offers a rare panorama of the Red River and West Lake, along with four open-sided facades adjacent to Hanoi’s largest 65-hectare park.
As Ciputra’s first luxury residence, it features cutting-edge solutions tailored for the elite: scratch-resistant, antibacterial ceramic kitchens; high-CRI Spotlight ceiling lights for 5-6 star hotels; private pools with natural sand filtration; and Lemurian Blue semi-precious stone cladding—a material typically reserved for high-end interiors.
Nearly 90% of its units are duplex Sky Villas, akin to Dubai’s sky mansions, ranging from 130m² to over 600m². The largest unit includes 5 bedrooms, a private garden, and a 144m² pool.
Units come fully furnished with global luxury brands, integrated Smart Home systems, and bespoke finishing packages.
Over 50 premium amenities include a 0.5km lakeside entertainment complex, West Lake’s longest sky shopping street, and a cloud-level resort featuring a 6-star restaurant by Dubai’s Sunset Hospitality Group (SHG).
Rooftop amenities at Noble Crystal Tay Ho include an infinity pool and a Dubai-inspired 6-star restaurant.
In East Hanoi, Noble Crystal Long Bien leads the Branded Residences segment with a prime location near Long Bien Golf Course and Tran Hung Dao Bridge. Its Sky Villas redefine luxury with private pools, gardens, dedicated elevators (1 unit/floor), and advanced security for ultimate privacy.
Noble Crystal Long Bien features 2 towers, 17 floors each, housing over 400 exclusive branded Sky Villas.
Its 5-star amenities include a ground-level park, retail hub, wellness center, and AI-powered valet services—a first in Vietnam’s luxury segment.
Pioneering luxury car services with AI valet parking, private car elevators, and 5-star concierge retrieval.
Experts predict that these projects will redefine 5-star living in Vietnam, blending Sunshine Group’s value-driven philosophy with WorldHotels’ global standards, marking a new era for Vietnamese luxury real estate on the global stage.
Ánh Dương
Luxury Villa with Multipurpose Basement at Anlac Green Symphony
For many, a home transcends mere material value, serving as a profound statement of lifestyle and personal stature. Owning a villa with a versatile basement is the ultimate expression of one’s legacy, offering unparalleled freedom to innovate, cherish personal passions, and indulge in the exclusivity of private living within the sanctuary of one’s own abode.
Legacy Hinoiri: Attracting Clients with CBRE’s International Operational Management Standards
The elite young residents of Generation 5.0 are quietly redefining the essence of “settling down.” They seek a living space that operates intelligently, where technology, comfort, and sophistication seamlessly coexist.
Surprise Deal: 100m² Townhouse on Extended Hoàng Quốc Việt Road Sells for 34 Billion VND via Livestream
“It’s astonishing to see high-value properties worth tens of billions being successfully sold in just over an hour of livestreaming,” shared actress Thu Quỳnh after witnessing a 100m² Noble Palace Tay Thang Long townhouse priced at 34 billion VND being successfully sold during Sunshine Group’s livestream session on the evening of October 21st.
Unveiling the Progress of Sunshine Group’s Luxury Noble Crystal Projects in Hanoi
At the vibrant developmental poles of Hanoi, West Tay Ho and Long Bien, Sunshine Group is accelerating the completion of two prestigious projects: Noble Crystal Tay Ho WorldHotels Residence and Noble Crystal Long Bien. These developments promise to unveil the most luxurious and sophisticated living spaces currently available in the capital.
Swing Villas: The Timeless Legacy of Prosperity for Hai Phong’s Elite
Amidst a real estate market redefining the essence of “luxurious living,” Swing Villas at Vinhomes Royal Island emerge as an exclusive offering tailored for Hai Phong’s elite. More than just a residence, each Swing Villa embodies a collector’s value, symbolizing personal distinction and a vision for enduring wealth.
