When the Chairman Tells a Brand Story Through Music
Amidst a space filled with laser lights, 3D holograms, and flowing data, Mr. Trần Ngọc Minh captivated the audience by singing, dancing, and even “flying” mid-air to perform a duet with artist Bùi Công Nam on the song “Kết nối.” This track was specially composed by Bùi Công Nam to celebrate KienlongBank’s 30th anniversary.
With its modern melody and emotionally rich lyrics: “Where hearts beat with passion, having traversed countless journeys… Contributing, rising, an ‘S’ shape within us,” the song resonated deeply with thousands of KienlongBankers. It wasn’t just an artistic highlight of the gala but also a musical manifesto, evoking KienlongBank’s three-decade journey of pride: from humble beginnings in the Mekong Delta to the transformation into a modern financial institution. This journey is marked by a desire for innovation, a spirit of commitment, and pioneering technological advancements in Vietnam’s financial landscape.
Reflecting on the performance, Chairman Trần Ngọc Minh shared that singing while suspended in mid-air was no easy feat. “Yet, it symbolizes KienlongBank’s spirit today—ready to soar high, reach far, and surpass old limits. Just like the lyrics, ‘Together, we paint the future, unafraid of change, learning daily to strive together,’ this is the message, passion, and shared vision of KienlongBank’s leadership and all its employees over the years. I believe this song will spread widely, inspiring not only every KienlongBanker but also anyone with the ambition to rise above themselves and aim for a brighter future.”
Bùi Công Nam, who joined the Chairman in this “journey through challenges,” expressed his unique emotions about the collaboration: “Upon hearing about it, I was immediately intrigued by KienlongBank’s distinct, modern, innovative, and emotional brand identity. For me, the ‘S’ shape mentioned in the song represents not just the brand’s logo but also KienlongBank’s enduring journey, contributing to a happier Vietnam.”
While Mr. Trần Ngọc Minh isn’t the first bank chairman to perform on stage, with “Kết nối,” he has created a unique mark. He initiated the idea, set the spiritual foundation for the song, and collaborated closely with Bùi Công Nam throughout its creation. This is why the performance not only impressed visually and audibly but also genuinely conveyed a spirit of “connection” to the audience.
On the evening of October 26th, clips of Mr. Minh “flying through a technological universe” and passionately performing with Bùi Công Nam went viral across platforms. Many humorous comments dubbed him the ultimate “new-gen CEO heartthrob”: confident, modern, youthful, and incredibly inspiring.
According to the program, the official MV for “Kết nối” will soon debut on digital platforms, promising to further spread KienlongBank’s positive energy and innovative spirit to millions of customers and young people in the near future.
The Mark of Vietnam’s Youngest Incumbent Bank Chairman
Beyond his surprise appearance as a performer at the anniversary event, Mr. Trần Ngọc Minh is recognized as Vietnam’s youngest incumbent bank chairman, a leading representative of the new generation of financial leaders.
Born in 1984, with nearly two decades of executive and management experience across major banks and corporations in Vietnam, Mr. Minh has been instrumental in KienlongBank’s comprehensive restructuring and transformation journey. His leadership has driven the bank’s remarkable growth over the past five years.
Under his and the leadership team’s guidance, KienlongBank is entering an impressive growth phase: total assets are nearing 100 trillion VND, profits have consistently surged to new records in recent years, and employee income has increased by 66% in just five years.
Alongside financial growth, KienlongBank has made significant strides in its digital transformation journey. Today, over 98% of customer transactions are conducted digitally through a “Made in Vietnam” technology ecosystem, including the KienlongBank Plus app, STM systems, MyShop – Paybox, AI Teller, and the Kiloba AI platform. These solutions have positioned KienlongBank as a pioneer among digital banks, offering 24/7 services and delivering modern, convenient, and personalized experiences to millions of users.
Steady Growth: BVBank Achieves 79% of Annual Profit Target in First 9 Months
Adhering closely to its retail strategy and maintaining efficient operational control, BVBank sustains steady growth momentum, progressively achieving its 2025 objectives.
From Mom-and-Pop Stores to ‘Booth 4.0’: Viettel Telecom Empowers Vietnam’s Economic Cells
At 25, Viettel Telecom transcends its legacy of revolutionizing mobile and smartphone accessibility. Now, it boldly evolves into a Techco, forging a future defined by innovation and technological leadership.
KienlongBank Chairman Takes Center Stage, Delivers Electrifying Duet with Bùi Công Nam
Social media is buzzing with the electrifying performance of Mr. Tran Ngoc Minh, Chairman of KienlongBank’s Board of Directors and Vietnam’s youngest incumbent bank chairman, at the bank’s 30th-anniversary gala on October 26th.
Masan Surges with 43% Q3 Profit Growth, Achieves Over 90% of Annual Target
Masan Group Corporation (HOSE: MSN) has announced its consolidated financial report for Q3/2025, revealing a remarkable post-tax profit of nearly VND 1,866 billion, marking a 43% surge compared to the same period last year. This outstanding performance positions Masan to achieve over 90% of its annual profit target within just nine months.
Proposed Providers of Information on Owned Properties and Land
The Ministry of Construction is proposing a significant advancement in real estate market management: mandating organizations and individuals to provide detailed information about the properties they own. This is a key highlight of the draft Decree on the development and management of information systems and databases for housing and the real estate market, which aims to replace Government Decree 94/2024.
