FPT Shop has announced a strategic partnership with TriGood Technology Co., Ltd. to launch the “Trade-In for New” program across its entire network. This initiative offers customers a seamless, transparent, and cost-effective solution for upgrading their devices. It marks a significant step forward in enhancing customer experience and promoting sustainable technology consumption in Vietnam.
Under this program, customers can bring their old iPhones to any FPT Shop location for an automated valuation using the IMPROVED platform, a technology developed by TriGood. This system analyzes the device’s condition and cross-references it with a database of millions of buy-back and resale transactions in the market. Within minutes, it provides a competitive, transparent, and accurate trade-in price. Once the price is accepted, customers can upgrade to new products such as iPhones, MacBooks, iPads, or Android phones, with the trade-in value directly deducted from the purchase price.
A representative from FPT Retail stated that the collaboration with TriGood is a pivotal step in the comprehensive digitization of the “Trade-In for New” process. It ensures customers receive quick, convenient, and secure device valuations and upgrades. Meanwhile, TriGood emphasized its commitment to delivering an automated valuation platform and a professional inspection process, guaranteeing a transparent and reliable transaction experience.
The program is expected to pioneer the trend of “smart trade-ins,” enabling consumers to maximize the value of their devices while contributing to environmental protection through the reuse and recycling of technology products.
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