Long Xuyên: The Untapped Niche Market for Savvy Investors

As prime real estate markets in major cities and coastal tourist hubs like Nha Trang, Quy Nhon, and Da Lat approach saturation, with soaring prices and shrinking profit margins, savvy investors are increasingly pivoting toward niche markets that offer genuine value and more sustainable growth potential.

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Among the standout destinations on this new map are the riverside cities of the Southwest region – where land is abundant, local culture is rich, and infrastructure is being heavily invested in.

Long Xuyên (An Giang), the center of the Long Xuyên Quadrangle, is emerging as a “new star” with its riverside townhouses and commercial shophouses, offering attractive returns while ensuring investment safety.

Billion-Dollar Infrastructure and the Establishment of a New Price Benchmark

Vietnam’s real estate market is resetting its price benchmark, and Long Xuyên is no exception.

Macro factors such as land price adjustments, rising material costs, and a series of major infrastructure projects are significantly boosting property values in the area.

The Châu Đốc – Cần Thơ – Sóc Trăng expressway alone, with a total investment of nearly VND 45 trillion, will reduce travel time from Long Xuyên to Cần Thơ’s center to less than an hour upon completion.

Recently, the An Giang Department of Construction approved the task and cost estimate for surveying and preparing the pre-feasibility study report for the Rạch Giá – Long Xuyên Connection Road project. This Group A project, a Grade I transportation facility, spans nearly 63 km, including a 52 km main route and an 11 km extension.

Long Xuyên is establishing a new price benchmark, driven by real demand and infrastructure investment.

Mekong District – The New Symbol of a Modern Long Xuyên

Amidst this development, Mekong District stands out as a contemporary riverside urban area – blending commercial value, residential appeal, and the unique culture of the Mekong River.

The project attracts both local residents seeking a high-end lifestyle and investors, thanks to its transparent legal framework, prime location along the Hậu River, and an established elite community.

Just as Thailand has Asiatique The Riverfront on the Chao Phraya River and Singapore has Clarke Quay on the Singapore River, Long Xuyên – with Mekong District – is shaping the first “riverside commercial hub” in the Southwest region.

Mekong District offers both exploitation value and asset preservation. Source: N.H.O

A destination that combines commerce, culture, and experience – a place not just to live, but to enjoy and take pride in.

Instead of investing in saturated beach or mountain projects, Mekong District is seen by elite investors as a niche product with high potential, significant growth room, and prices still at the “bottom” relative to its true value.

Mekong District – a place not just to live, but to enjoy and take pride in. Source: N.H.O

The scarcity of central land along the Hậu River makes Mekong District a heritage asset.

With over 5 million annual visitors to Châu Đốc and hundreds of thousands to Long Xuyên during festival seasons, there’s a growing demand for accommodation, experiences, and local cultural exploration. Thus, properties offering both exploitation value and asset preservation will be the dominant trend.

Investing today means seizing the golden phase of a city growing through its own strength, with sustainable growth and transparent legal frameworks.

Project Information:

Mekong District – A riverside urban area symbolizing modern living in the Mekong Delta, will be launched in Q4/2025.

Website: https://mekongdistrict.vn/

Hotline: 090 158 78 98

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