Why Is West Tay Ho Real Estate Still in High Demand Despite Being One of Hanoi’s Most Expensive Areas?

Nestled in the heart of Hanoi, the West Lake area, particularly the Ciputra Urban Area, stands as the epitome of luxury real estate. Despite commanding premium prices, its unparalleled value ensures it remains a coveted treasure among the elite. Here, where property values consistently lead the capital, this exclusive enclave retains its status as a rare gem, perpetually sought after by those who demand the finest in life.

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According to Hanoi’s new land price draft, effective from January 1, 2026, the Diplomatic Corps and West Lake West remain the city’s most expensive urban areas, with prices reaching 114.2 million VND per square meter. This comes as no surprise to investors, as market transactions have long surpassed this figure.

“West Lake West properties consistently command at least 30% higher prices than other inner-city areas, with stable annual appreciation of 20-30%. Demand for both residential and investment purposes remains high, as evidenced by the rapid absorption rates of most projects launched here,” said Tung Lam, a manager at a leading real estate agency in Hanoi.

West Lake West’s real estate remains a premium yet highly sought-after choice for elite residents.

Despite soaring demand, West Lake West properties often face shortages in both primary and secondary markets. “Ciputra’s supply is nearly exhausted,” Lam noted. “Resale listings for apartments in 2024 dropped by 50-60% year-over-year. For villas, secondary market listings are virtually nonexistent.”

West Lake West: A Magnet for Elite Capital and Luxury Living

Lam attributes this to the long-term asset retention mindset of the area’s wealthy and elite residents. “Ciputra embodies ‘real value’ with its integrated planning, leading infrastructure, and a 65-hectare green park—Hanoi’s largest. Its urban golf course and international community make homes here generational assets, destined to appreciate over time,” he emphasized.

This sentiment resonates among the elite, who view central properties like West Lake West as stable wealth accumulators, especially amid inflation. Batdongsan.com.vn reports that from 2015 to 2025, central Hanoi townhouses rose from 110 to 300 million VND/m², while luxury apartments jumped from 80 to 250 million VND/m². Prime locations like West Lake West offer dual benefits: capital gains and 6-8% annual rental yields.

Ha Anh, a sales director in Hanoi, sees Ciputra and West Lake West properties as “expensive yet enduring assets.” “A villa here isn’t just a home—it’s a gateway to an elite network of successful entrepreneurs, international experts, and influential families. Children inherit not only property but also a legacy of connections and social prestige.”

The intrinsic value of ongoing projects further enhances West Lake West’s appeal. Ha Anh highlights developments like Sunshine Group’s Ciputra projects. Noble Palace Tay Ho, for instance, sets a new luxury benchmark with limited-edition low-rise villas, European architecture, premium materials, and meticulous detailing.

This rare project features a fully underground transportation system with AI sensors, direct villa access, and absolute privacy. Each five-story villa includes a pool, garden, sun deck, and a basement customizable as a cinema, gym, wine cellar, or studio.

Noble Palace Tay Ho offers premium villas and shop-villas near a golf course and 65-hectare park, ranging from 100m² to 1,300m², with discreet underground infrastructure and 5-star amenities. Completion is slated for Q1 2026.

Another Sunshine Group flagship, Noble Crystal Tay Ho WorldHotels Residences, introduces groundbreaking amenities to Ciputra: a 0.5km lakefront entertainment complex, West Lake West’s longest sky shopping street, and a cloud-level resort with an infinity pool and a 6-star restaurant by Dubai’s Sunset Hospitality Group. This 5.0 Branded Residences project operates under WorldHotels’ elite BWH Hotels standards.

The 40-story, 5-tower complex features 90% dual-level Sky Villas. Construction is accelerating, with Tower S2 topping out in November and handover expected in Q2 2027.

In a volatile market, areas like West Lake West—with their tangible value in planning, infrastructure, community, and project quality—demonstrate long-term growth. Ciputra epitomizes this: expensive yet worthy, limited yet enduring, and the ultimate destination for the discerning elite.

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