Young Adults Enter the Rental Apartment Market
Alongside homebuyers, an increasing number of young investors and families are joining the rental apartment market. While investors were traditionally middle-aged, the 27–39 age group now dominates transactions, particularly in mid-range apartments.
Ms. Nghia (36, HCMC) owns two rental apartments in Binh Duong (now part of HCMC). Recently, she and her husband explored a project in Binh Hoa ward. They were drawn to Risa by La Pura (part of La Pura project) on National Highway 13 due to its initial payment of just 250 million VND, a 3-year principal grace period, and 2-year interest support, aligning with their cash flow plan.
Her 50 m² apartment in Di An ward still has a bank loan of 700 million VND. The 10 million VND/month rental income covers the principal and interest, allowing her family to build assets while benefiting from property appreciation over time.
Similarly, Ms. Ngoc Linh (33) and her husband recently purchased a 3.5 billion VND apartment in Lai Thieu ward, with a 1.7 billion VND bank loan. The apartment, set for handover in late 2027, is intended for rental. Ms. Linh appreciates the developer’s interest support and flexible payment schedule, making it easier for them to manage finances while living with her parents.
Young adults and families are increasingly investing in rental apartments. Illustrative photo
In reality, demand for rental apartments in HCMC and surrounding areas remains steady. Despite lower profit margins, apartments remain a popular asset, especially projects priced around 3 billion VND, attracting young buyers post-market cooldown.
Many young adults aged 25–30 already own homes and are purchasing additional apartments for rental. Avison Young reports that Gen Z is becoming a significant force in real estate, thanks to rising incomes from online businesses. Some single young adults aged 25–27 already own multiple rental properties.
Beyond asset accumulation, young buyers prioritize lifestyle, favoring projects with modern designs, comfortable spaces, and strong liquidity.
Where Do Tenants Come From?
Demand for rental apartments in Northeast HCMC (formerly Binh Duong) remains high, especially after the administrative boundary adjustment.
This area is now a hub for high-tech industries, home to nearly 45,000 foreign experts and engineers. These tenants demand high living standards. According to Batdongsan.com.vn, luxury apartments priced at 50 million VND/m² with premium finishes have an 80–90% occupancy rate, catering to executives and high-income workers.
However, the supply of luxury apartments has been scarce for years, failing to meet demand. Many experts find it challenging to locate apartments near workplaces with amenities like pools, gyms, playgrounds, green spaces, and robust security.
Researchers predict continued migration to Northeast HCMC due to key infrastructure projects like the 60-meter upgrade of National Highway 13, Metro Line 1 (New Binh Duong City – Suoi Tien), and Metro Line 2 (Thu Dau Mot – Hiep Binh Phuoc). These projects will improve connectivity, encourage population dispersal, and boost the rental market.
Currently, rental yields in the area are stable, reaching up to 7.5%. Luxury apartments (45–50 million VND/m²) can rent for 12 million VND/month (1-bedroom), 15–16 million VND (2-bedroom), and 18–20 million VND (3-bedroom).
Experts highlight Northeast HCMC’s ability to attract and retain residents, along with its appeal to FDI, industrial projects, and high-income workers—key factors sustaining rental demand and property value growth.
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