Da Nang Surges Ahead: Hoa Xuan Emerges as a Real Estate Magnet

Expanding Development Space to the South

Da Nang is one of the first localities in Vietnam to simultaneously implement two new growth models: the International Financial Center and the Free Trade Zone. These components are considered game-changers for the entire urban economy.

Over the past period, the city has continuously expanded international cooperation, proactively working with numerous financial organizations, investment funds, and foreign technology corporations to prepare for the operation of the International Financial Center by the end of this year. As of now, Da Nang has signed cooperation agreements with more than 16 international strategic partners. Simultaneously, investment promotion activities in the Free Trade Zone have been significantly enhanced, especially after the official launch of infrastructure projects at Site 5.

To create a foundation for these new economic models, transportation infrastructure and regional connectivity have been strongly reinforced. Several key projects are underway, including the urban railway line, the traffic tunnel through Da Nang International Airport, Lien Chieu Port, and plans to upgrade Da Nang Airport and Chu Lai Airport. The infrastructure system is designed to be synchronized, closely connecting with the Free Trade Zone and the International Financial Center to form a cohesive ecosystem.

This not only ensures smooth movement of goods and people but also serves as a strategic springboard for forming new growth poles. The expansion of urban space to the south is being carefully considered and evaluated. The southern area of the core center is identified as a crucial buffer zone, directly connecting to the former Quang Nam region with the Chu Lai Open Economic Zone, a dynamic hub for industrial development, logistics, and modern urbanization.

Real Estate Market Adapts to Trends

In response to socio-economic changes, Da Nang’s real estate market has undergone remarkable transformations. According to a report by DKRA Consulting in October 2025, Da Nang’s property market has shown a clear recovery across various segments, with apartments leading the way. Liquidity increased by 1.2 times compared to the same period last year, largely driven by newly launched projects. Notably, the southern area, including Hoa Xuan and Ngu Hanh Son wards, accounts for approximately 65% of the primary supply, becoming the focal point of transactions.

Cora Tower apartment complex developed by Sun Group. (Rendering: Sun Property)

In Hoa Xuan, for instance, the introduction of high-quality apartments by industry giant Sun Group has attracted thousands of inquiries during launch events. According to local brokers, units in Cora Tower are a rare new offering in southern Da Nang this year, highly regarded by investors for their ability to capitalize on the development cycle.

The project enjoys a strategic location, adjacent to two major roads—3/2 and Nguyen Phuoc Lan—providing quick access to key economic and tourism hubs, from the former Quang Nam economic zone and Da Nang Airport to renowned beaches like My Khe, Non Nuoc, and Ngu Hanh Son. It is also close to the 50-hectare Hyde Park, shopping centers, university campuses, and existing services.

The project boasts a prime location and modern architecture. (Rendering: Sun Property)

According to the developer, the project comprises two 25-story towers and 2 basement levels, featuring a world-class amenity system and flexible designs suitable for both residential and investment purposes. The diverse product range, from studios and 1N+1 units to penthouses, caters to various customer segments, including young professionals, experts, and intellectual families. It is also an attractive option for investors seeking a modern lifestyle and premium amenities in the new urban center.

At the base of the towers, a vibrant podium houses high-end amenities, including the region’s largest Kid’s Club, a Korean-style sauna and therapy center (Jjimjilbang), a modern gym, spa, sauna, and an indoor swimming pool meeting international standards. Additionally, Cora Tower is part of the Sun NeO City urban ecosystem, featuring a well-planned layout, synchronized infrastructure, and wide roads, ensuring residents enjoy a seamless and convenient experience from the outset.

World-class amenities within the towers. (Rendering: Sun Property)

This investment trend reflects the market’s real demand. Customers increasingly prioritize projects with three key factors: prime locations, reputable developers, and transparent legal frameworks. Buyer confidence in apartment products is further bolstered by the strong recovery of capital flows. Statistics show that in the first 10 months of 2025, Da Nang attracted over 208.507 trillion VND in domestic capital and more than 500 million USD in FDI. Coupled with the city’s intensified investment promotion efforts, the trend of high-quality living and apartment investment in strategic new locations is expected to continue growing.

Furthermore, data from Batdongsan.com.vn reveals that Da Nang’s condominium segment ranked among the top tourist cities with high investment returns over the past two years, with a 146% price increase compared to Q1 2023.

Cora Tower offers sustainable living and investment opportunities in southern Da Nang. (Rendering: Sun Property)

As Da Nang aims to become a growth pole in Vietnam and a world-class Asian city, Dr. Nguyen Van Dinh, Vice Chairman of the Vietnam Real Estate Association (VARS), notes that pioneering investors at this pivotal stage will have the advantage of selecting strategic locations at reasonable prices with high profit potential once infrastructure is completed.