Hai Phong Real Estate Market in Late 2025: The Era of “Blind Buying” is Over

By late 2025, the Hai Phong real estate market witnessed significant shifts. The era of impulsive buying, driven by herd mentality, seemed to have passed. Instead, buyers became more cautious, discerning, and meticulous in their choices, demanding sustainable value and quality.

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Hai Phong Real Estate Market Explodes with Impressive Figures

As of Q3/2025, the Hai Phong real estate market has witnessed robust growth. According to a representative from a local distribution unit, the low-rise commercial housing segment has seen a significant surge in both supply and transactions. The number of newly launched projects has tripled, while transaction volumes have increased by approximately 25% compared to the same period in 2024. The market’s supply has also diversified, offering a wide range of segments across various localities, creating a vibrant and highly competitive landscape.

In recent years, Hai Phong has emerged as a magnet for prominent developers such as Vingroup, DOJILAND, Masterise, Van Phu, Gamuda, Sun Group, and Hoang Huy. The participation of these industry giants underscores the market’s long-term growth potential and its ability to attract substantial capital.

Notably, Thuy Nguyen, the new administrative and political hub of Hai Phong, has become a focal point for large-scale projects like Vinhomes Royal Island, Hoang Huy New City, and Vlasta Thuy Nguyen. Of particular significance is DOJILAND’s debut low-rise project in Hai Phong, marking a pivotal step in the brand’s development strategy.

This project is positioned as a “Limited Luxury” offering, catering to discerning customers who prioritize quality of life, privacy, aesthetic value, and long-term appreciation potential.

Savvy Buyers Dominate as the Era of Impulsive Purchases Ends

Thuy Nguyen attracts major developers, driving a rigorous market screening phase.

With a surge in supply and direct competition among projects, buyers have shifted from impulsive purchases to more meticulous decision-making. Unlike previous years, when transactions were driven by fear of missing out, today’s buyers prioritize verification, experience, and real-world evaluation. In essence, buyers now have clear criteria for assessing projects before committing.

Legal clarity and transparency are paramount for buyers, as they significantly reduce risk. Projects with confirmed eligibility for sale consistently build strong trust and attract significant market interest.

Beyond legal assurance, buyers seek an ideal living environment with upscale spaces and integrated modern amenities. They are no longer merely looking for a place to live but are increasingly focused on sustainable living quality. The definition of luxury has evolved beyond scale or extravagant materials. It now encompasses green spaces, low construction density, and a harmonious blend with nature. Projects that offer tranquility, energy rejuvenation, and balance in modern life are redefining value in real estate.

Additionally, planning and development vision play a crucial role in future value growth. Projects in emerging urban centers like Thuy Nguyen are particularly appealing due to their infrastructure benefits and long-term growth potential.

Projects with unique designs and curated living spaces are highly sought after by buyers.

Finally, developer reputation and operational capability have become critical assurances for buyers. In a fiercely competitive market, buyers favor developers with proven experience, robust service ecosystems, and demonstrated operational quality. As living value takes precedence, the developer’s brand significantly influences buyer interest and purchasing decisions.

The explosion in supply has not led to impulsive buying in Hai Phong but has instead ushered in a phase of rigorous market screening. Projects that meet comprehensive criteria—such as practical value, rich amenities, meticulous planning, refined design, and reputable developers—are poised to attract investment and become market leaders in the coming period.

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