Hai Phong’s Real Estate Supply Focuses on Mass Market and “Mass Luxury” Segments
Over the past five years, Hai Phong has consistently been recognized as a high-potential real estate market, driven by three key factors: synchronized infrastructure investment, rapid industrial development, and robust urbanization. This momentum has swiftly positioned the city as a prime destination for major developers.
At the “Hai Phong Real Estate Investment Forum” organized by VCCI in collaboration with the Hai Phong People’s Committee and the Vietnam Real Estate Association in late November, many experts agreed that Hai Phong is on the cusp of a robust development cycle. Hai Phong’s real estate in 2025 marks a new era, poised to become the leading investment, living, and development hub in the North.
Villa properties, primarily concentrated in Thuy Nguyen, have seen the highest interest, with a 102% price index increase compared to Q1/2020. Source: batdongsan.com.vn
Supporting this outlook, data from the Vietnam Association of Realtors (VARS) reveals that since March 2025, Hai Phong’s real estate market has become vibrant with the launch of numerous new projects. In the first six months of 2025, the market recorded approximately 7,000 new units, a 22% increase compared to the same period in 2024. The absorption rate exceeded 60%, equivalent to over 4,200 successful transactions, a 30% rise year-on-year. In the villa segment, Thuy Nguyen led with a 102% price index increase compared to Q1/2020.
However, most transactions are concentrated in the mass market and “Mass Luxury” segments. These segments are easier to develop due to their large scale, rapid consumption, and broad appeal. In contrast, the “Limited Luxury” segment, targeting discerning customers with higher living standards, remains underserved.
Shortage in the “Limited Luxury” Segment: Opportunities for Pioneering Investors
The surge in the mass market and “Mass Luxury” segments has driven market growth in volume but also highlighted an imbalance in product diversity. With excessive supply in the mid-range segment, products tailored for the elite—those willing to pay a premium for superior living standards—remain underdeveloped.
In reality, Hai Phong’s upper class has grown significantly in the past three years, driving increased demand for high-value assets. Additionally, international experts in major industrial zones like VSIP, Deep C, and Trang Due, with impressive incomes, have emerged.
This demographic is highly selective in choosing their living environment. They prioritize privacy and demand high standards in construction quality, amenities, and landscaping. They value emotional and refined living experiences—intangibles that cannot be priced. This shift indicates Hai Phong’s real estate market is transitioning from basic to elevated needs.
While demand exists, supply remains limited. This not only prevents Hai Phong from fully leveraging its potential but also misses opportunities to elevate its position in Vietnam’s luxury real estate landscape.
Experts suggest that with expanding urban spaces, strong economic growth, significant infrastructure investment, and a rising high-income population, Hai Phong has the opportunity to define its “Limited Luxury” segment. Developers who early identify this demand and pioneer products meeting “Limited Luxury” standards will gain a competitive edge in the market’s next growth cycle.
Hai Phong Real Estate Market in Late 2025: The Era of “Blind Buying” is Over
By late 2025, the Hai Phong real estate market witnessed significant shifts. The era of impulsive buying, driven by herd mentality, seemed to have passed. Instead, buyers became more cautious, discerning, and meticulous in their choices, demanding sustainable value and quality.
Top Reasons to Invest and Own a Property in Isla Bella Subdivision, Vinhomes Vu Yen, Hai Phong
Isla Bella, also known as Paradise Island, is one of the most renowned and sought-after subdivisions, boasting a pinnacle of design excellence and harmonious low-density construction. Highly acclaimed by savvy investors from the North and Hai Phong, this exclusive enclave is a coveted destination for those seeking unparalleled luxury and sophistication.
Prime Hanoi Land Near Keangnam Awarded to Company Formerly Linked to HPX for High-Rise Development
The Hanoi People’s Committee has granted a 12,619 m² land lease to Hai Phong Real Estate Development JSC for the A7/HH plot in the Southwest Hanoi Urban Area, Yen Hoa Ward. This prime location will soon transform into a mixed-use development featuring a shopping mall, office spaces, and a hotel.
Former HPX Subsidiary Secures 1.2-Hectare Plot for Mixed-Use Commercial and Hotel Complex in Hanoi
Hanoi has leased 12,619 square meters of land in Plot A7/HH of the Southwest Hanoi Urban Area, Yen Hoa Ward, to Hai Phong Real Estate. This prime location will be developed into a mixed-use complex featuring a shopping center, offices, and a hotel.
Unlock Dual Income Potential: The Revolutionary “1 Apartment – 2 Revenue Streams” Solution
As the infrastructure and urban rhythm of Hai Phong’s port city evolve daily, the demand for comfortable living spaces and sustainable investments becomes increasingly evident. Gem Park’s “1 Apartment – 2 Income Streams” program offers a solution to both aspirations: international-standard living and long-term profitability.
