What Makes Vipico’s Dragon Bridgefront Project Stand Out?

The Han River plays a pivotal role in Da Nang’s urban landscape, with the Dragon Bridge area serving as a vital hub for transportation and tourism. Strategically located here, *The Legend Danang*, developed by Vipico, is capturing significant market attention.

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Prime Location and Urban Connectivity

The Legend Danang is strategically situated on lot A20, boasting four frontage sides along Vo Van Kiet, Ngo Quyen, Ly Nam De, and Mai Hac De streets, right at the foot of the Dragon Bridge. This unique feature stands as the project’s most significant advantage.

Its location adjacent to the iconic Dragon Bridge serves as a crucial junction connecting Da Nang’s eastern area to the city center. Residents enjoy easy access to popular attractions such as the Han River, Dragon Bridge, and My Khe Beach. Vo Van Kiet Street also acts as a vital link to the airport, the new financial hub, and other urban functional zones.

The area surrounding the Dragon Bridge is a bustling hub for tourism, services, and events, ensuring a high commercial density. Proximity to Son Tra Night Market, the marina, and fireworks display sites allows the project to tap into a steady stream of tourists, enhancing both hospitality and business opportunities. Additionally, the location offers convenient access to regional heritage sites like Hoi An, Hue, and My Son.

Legally, lot A20 was officially recognized by Da Nang City following a 2017 auction. The developer has fulfilled all financial obligations and obtained the land use rights certificate, home ownership certificate, and associated asset certificates in 2020. Between 2024 and 2025, the project will complete key procedures, including 1/500 planning approval, environmental registration, and fire safety compliance. Nine months after securing the construction permit, the underground phase is progressing on schedule, with completion expected by December 2025.

Setting New Standards with International Excellence

The Legend Danang is developed as a mixed-use complex featuring a hotel tower, serviced apartments, and a commercial apartment tower with perpetual ownership rights.

The Legend Danang features contributions from renowned international design and operational firms. Photo: ROX

The Legend Danang stands out in Da Nang for its collaboration with prestigious brands. Alongside developer Vipico, the project benefits from the expertise of ROX Signature, a ROX Group member specializing in high-end real estate development.

HBA Singapore, renowned for creating iconic global landmarks, is tasked with designing an intelligent, aesthetically pleasing complex that optimizes space, ensures privacy, and delivers a seamless experience across both residential and commercial areas.

Accor – Ennismore will manage the lifestyle-focused Hyde Hotels within the complex’s hotel tower. Their rigorous standards in design, landscaping, and guest experience have guided the project’s overall planning and design philosophy.

CBRE, a leader in managing iconic Asian properties, provides operational consulting for the perpetual ownership apartment tower from the development stage, integrating smart management standards, advanced operational technology, and energy-efficient solutions.

The synergy between Hyde’s brand standards (Accor – Ennismore), HBA’s iconic design expertise, and CBRE’s international operational insights positions The Legend Danang as a future landmark, blending luxury living with long-term investment value.

The project combines all elements to become a future iconic mixed-use complex. Photo: ROX

The Legend Danang is among the high-rise developments in Da Nang’s central Han River area, a region witnessing continued investment in infrastructure, tourism, and commerce.

With its prime riverside location and involvement of international design and operational firms, The Legend Danang emerges as a standout project in Da Nang. Construction and related procedures are currently underway.

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