Commercial Townhouses: The Prime Asset for Investors

Eastern Hanoi: A Hub for Capital Investment

According to Batdongsan.com.vn’s Q3/2025 Real Estate Overview, 80% of real estate interest in Northern Vietnam has shifted significantly toward satellite cities around Hanoi. Among these, Hung Yen ranks second in investment appeal. This data highlights the growth momentum in the eastern region of the capital and underscores a strategic reallocation of capital toward emerging urban areas with ample development potential.

In the first eight months of 2025, Hung Yen attracted over $6.3 billion in investment across 243 new and expanded projects, marking its most robust growth cycle in years. Its prime location adjacent to Hanoi, coupled with direct connectivity to key transport arteries such as the Hanoi-Hai Phong Expressway, Ring Road 4, Ring Road 3.5, Ngoc Hoi Bridge, and Me So Bridge, has propelled Hung Yen’s regional connectivity to new heights.

The market’s vibrancy is further amplified by the influx of international conglomerates, including notable names like Trump International (USA), which is developing Vietnam’s first Trump-branded golf complex, luxury villas, and resort, and AEON Mall Van Giang (Japan), a comprehensive retail and supermarket hub.

The migration of high-caliber professionals, engineers, and residents has spurred demand for housing, commercial spaces, and supporting services. Hung Yen is in dire need of flexible, multi-functional commercial real estate models that cater to both sustainable living and optimized business operations, particularly in areas emerging as key economic and residential hubs.

Commercial Townhouses: The Power of Sustainable Asset Accumulation

Amid this landscape, commercial townhouses emerge as a timely and fitting solution, fully addressing the needs of both end-users and investors. Unlike apartments, which heavily depend on market cycle-driven price fluctuations, or land plots, which offer limited short-term cash flow potential, commercial townhouses embody three core asset pillars sought by long-term investors.

First, their capital value appreciates based on tangible urban development drivers—infrastructure improvements, urbanization rates, and population density—rather than speculative expectations. This fosters sustainable, less volatile long-term price growth.

Second, commercial townhouses generate short-term cash flow through leasing opportunities while also serving as a primary residence for owners.

Third, they boast superior liquidity due to stable operational efficiency and high demand for commercial spaces. Strategically located and functionally versatile, these properties facilitate cash flow generation, enabling investors to accurately value, transfer, and swiftly recoup their investments.

The convergence of growth potential, diverse income streams, and high liquidity has cemented commercial townhouses as a cornerstone asset class in investment portfolios.

Recently, The Fullton Edition’s Boutique Townhouse offerings garnered market attention upon their Q3/2025 launch. Leveraging the strategic advantages of National Highway 5A, the extended Hung Dong Boulevard frontage in The Fullton’s Phase 2, and internal arterial roads, these units are meticulously designed to optimize functionality for investors and residents alike. They seamlessly blend professional commercial spaces with upscale living areas and support multi-tenant leasing models.

The Boutique Townhouse row introduces a vibrant and bustling commercial facade.

Spanning up to five floors with a total floor area of 547m² and a minimum frontage of 7.7m, these units enhance brand visibility. The impressive 5.8m floor-to-ceiling height and expansive glass panels offer unparalleled flexibility for diverse business ventures, allowing owners to adapt spaces to various commercial needs.

Boutique Townhouses represent an ideal model for creating a fully integrated service ecosystem within a single destination. Independent yet complementary operations among tenants elevate the customer experience, fostering sustainable value for the entire project and surrounding area.

A prime example is the synergy between a ground-floor bakery café, a second-floor interior design studio, a third-floor SOHO office, and a fourth-floor residential space for the owner. This strategic integration optimizes foot traffic, caters to the lifestyle demands of the affluent, and reinforces long-term asset value.

As Hung Yen continues to advance its infrastructure and attract new capital, The Fullton Edition’s Boutique Townhouses stand out in Eastern Hanoi for their strategic location, adaptable design, and stable long-term returns, offering enduring asset value to future owners.

About The Fullton:

The Fullton is CapitaLand Development Vietnam’s first luxury low-rise gated community in Eastern Hanoi, located within Vinhomes Ocean Park 3. Phase 1 comprises 342 residences across nearly 12 hectares, featuring diverse amenities and a 1.9-hectare central park.

Location: Vinhomes Ocean Park 3

Hotline: 1800 400 088

Website: thefullton.com.vn

Facebook: https://www.facebook.com/CapitaLandVietnam

TikTok: https://www.tiktok.com/@thefullton.cld