At the event, Grand M (a subsidiary of G.Empire Group) was officially awarded the Certificate of General Distributor for the Noble Crystal Tay Ho WorldHotels Residences project. Strategic agents also received certifications to collaborate in project implementation.
This event marks a significant milestone in introducing Noble Crystal Tay Ho WorldHotels Residences to the market, reinforcing its legal compliance, reputation, transparency, and readiness ahead of the 2025–2026 development phase.
Grand M – The Strategic General Distributor Bringing Noble Crystal Tay Ho WorldHotels Residences to the Right Elite Customers
The project developer, NobleX Technology & Finance Group Corporation, selected Grand M as the official General Distributor, recognizing Grand M’s expertise and reputation in consulting and distributing luxury real estate.
During the event, NobleX representatives expressed their expectation for Grand M to lead the market launch strategy, effectively communicate the project’s essence, and ensure consistent high-quality consulting across the network.
NobleX representatives presenting the General Distributor certificate to Grand M (Photo: Grand M)
The event took place on a beautifully sunny day, as the winter sunset gently bathed Hanoi’s West Lake in golden hues. This stunning backdrop highlighted the project’s elevated views, offering guests a vivid preview of Noble Crystal Tay Ho WorldHotels Residences—where every moment becomes an exclusive privilege for its elite residents.
Noble Crystal Tay Ho WorldHotels Residences – Redefining Luxury Living in West Lake’s Heart
At the event, NobleX reiterated the project’s strategic vision: to establish Noble Crystal Tay Ho WorldHotels Residences as Hanoi’s new ultra-luxury icon, addressing the growing scarcity of high-end residences in the city center.
The project’s core values are encapsulated in three key pillars:
Branded Residences 5.0 – International Living by West Lake
Managed by WorldHotels (part of BWH Hotels Group), Noble Crystal Tay Ho WorldHotels Residences sets a new standard in 5-star hospitality. This 5.0 Branded Residences model offers personalized services tailored to each resident’s lifestyle, from concierge and security to comprehensive amenity management.
The Exclusive “Three Prosperities” View
The project’s location offers residents three unparalleled vistas: West Lake’s cultural and spiritual vibrancy, the Red River’s prosperity-bringing flow, and the 65-hectare park’s lush serenity. This rare combination of views creates a unique blend of feng shui, aesthetics, and tranquility.
Sky Mansion – Sky-High Estates Debut in West Lake’s Center
Unlike traditional ground-level villas, the Sky Mansions redefine luxury with absolute privacy, expansive spaces, towering heights, and breathtaking views. These sky-high estates symbolize the prestige and lifestyle of their discerning residents.
Double-height living spaces in the Sky Mansions (Photo: Grand M)
Positive Market Signals
Experts note that Hanoi’s luxury real estate market is entering a supply shortage phase, particularly in West Lake, where new development land is nearly extinct. Noble Crystal Tay Ho WorldHotels Residences is poised to generate significant investor and buyer interest in the ultra-luxury segment.
Its transparent legal framework, international management model, and “Three Prosperities” location have already made it a market focal point since its initial announcement.
Yacht deck operated by Sunset Hospitality Group (Photo: NobleX)
Distributors attending the Sky Mansions Sunset Signing event praised the project’s potential, anticipating strong sales during the initial launch phase.
With the official certification of Grand M and strategic agents, Noble Crystal Tay Ho WorldHotels Residences enters a dynamic development phase. The collaboration between NobleX, Grand M, and partners is set to connect the project with its ideal clientele, driving growth in Hanoi’s luxury real estate market in early 2026.
International Operational Standards – Guaranteeing the Value of Iconic Real Estate
If location and architecture form the tangible essence of an iconic property, then international operational standards represent the intangible value that elevates the living experience and ensures the asset’s longevity. This is the very element that investors regard as the “core value” of a trophy asset.
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