Unveiling Sunshine Bay Retreat Vung Tau: A Next-Generation 5-Star Integrated Resort by Sunshine Group

Unveiling the New-Generation 5-Star Integrated Resort Complex

The launch event was graced by representatives from Sunshine Group, NOBLEX Corporation’s CEO, and a formidable team of leaders and sales professionals from nearly 100 top-tier agencies. This gathering of market leaders fostered a dynamic networking environment, setting the stage for the successful rollout of this innovative coastal living solution.

In her keynote, Ms. Dương Thị Thu Hiền, Deputy CEO of NOBLEX, highlighted Sunshine Bay Retreat Vung Tau’s vision to pioneer a new era of tourism-centric urban development. Its “All-in-One” model is tailor-made for the workation trend, night economy, and the sophisticated leisure preferences of Millennials and Gen Z.

Amidst the transformative infrastructure upgrades in Ba Ria-Vung Tau, now part of Ho Chi Minh City—including strategic highways, ring roads, seaports, and the upcoming Long Thanh International Airport—Sunshine Bay Retreat Vung Tau stands out. Its prime location on Chi Linh Beach offers unparalleled tourism potential, long-term value, and sustainable growth prospects.

The event’s highlight was the intensive training session for agents. NOBLEX experts dissected Sunshine Bay Retreat Vung Tau’s competitive edge, from its master planning and design language to its multi-layered amenities and landscape integration.

Enthusiasm peaked as experts showcased the project’s AI-driven management system. Owners can monitor property performance in real-time via a smart app, sparking hours of lively discussions. Agents demonstrated unwavering commitment, poised to dominate sales from day one.

Capitalizing on Ho Chi Minh City’s Hospitality Boom

Strategically located on Ba Thang Hai Street—Vung Tau’s most scenic coastal route and a vital artery to the city center—Sunshine Bay Retreat Vung Tau enjoys seamless connectivity. Proximity to QL51, QL55, and the Long Thanh-Dau Giay Expressway ensures a 30-minute drive to Long Thanh Airport and a 60-minute commute to Ho Chi Minh City. This prime positioning guarantees robust tourism, commercial viability, and long-term value appreciation.

Spanning nearly 20 hectares with 800,000 sqm of built-up area, Sunshine Bay Retreat Vung Tau offers a diverse portfolio of 6,000 units. From vacation apartments and villas to luxury hotels, it caters to varied lifestyles—living, working, entertainment, and investment—with sustainable yield potential.

The project’s standout feature is its tiered amenities, organized as “shore-sea-sky” experiences. Hundreds of “All-in-One” facilities include GenZ entertainment zones, sky lounges, infinity pools, 5-star dining, international wellness centers, and premium retail-dining options, ensuring multi-generational appeal.

Leveraging technology, the project revolutionizes asset management. Owners can utilize the NobleHotels app (part of NOBLEX APP) to rent out properties, track profits in real-time, automate check-ins, and integrate services like dining and guest care, maximizing investment efficiency.

With surging tourism and extended stay demand, Sunshine Bay Retreat Vung Tau is perfectly positioned. Its beachfront location, expansive scale, and comprehensive amenities are set to redefine Vietnam’s coastal hospitality, elevating its regional standing.