On December 26th, The Gioi Di Dong (Mobile World) and HONOR Vietnam elevated their partnership through the signing of a Strategic Business Cooperation Agreement for 2026.
This event marks a new phase in the close collaboration between Vietnam’s leading mobile phone retailer and a rapidly growing international smartphone brand, aiming to deliver breakthrough products to Vietnamese consumers in the new era.
The signing ceremony signifies a new milestone in the long-standing partnership between the two companies.
With its network of nearly 3,000 retail stores nationwide, The Gioi Di Dong will continue to play a crucial role in connecting HONOR products with Vietnamese consumers more quickly and effectively.
Under the agreement, The Gioi Di Dong and HONOR have outlined three strategic pillars for 2026, aimed at enhancing the overall user experience in Vietnam.
The first pillar focuses on differentiating service quality and shopping experience. Leveraging their understanding of consumer behavior and extensive retail network, The Gioi Di Dong and HONOR will implement flexible shopping policies such as 0% interest installment plans, transparent trade-in programs, and tailored promotions to help consumers choose devices that match their needs and financial capabilities.
Simultaneously, post-sales service and customer care will remain a priority. Customers purchasing HONOR products at The Gioi Di Dong will enjoy full official benefits, including HONOR Care, transparent warranty policies, 24/7 technical support, and swift issue resolution, ensuring peace of mind and satisfaction throughout their product usage.
The third pillar aims to expand the product ecosystem beyond smartphones to include IoT devices for daily life. As a retailer, The Gioi Di Dong will enable consumers to experience the technology ecosystem more intuitively through in-store demonstrations, expert consultations, and synchronized services.
The partnership between The Gioi Di Dong and HONOR Vietnam offers high-quality products at competitive prices, along with an increasingly refined shopping and after-sales experience for customers.
Currently, The Gioi Di Dong distributes a diverse range of HONOR smartphones catering to various user needs, from the premium HONOR Magic Series, mid-range HONOR Number Series, to the durable and long-lasting HONOR X Series.
A standout example is the recently launched HONOR X9d, renowned for its exceptional durability, featuring an 8,300mAh battery and the first-ever SGS certification for resistance to drops from 2.5 meters, water, and dust (IP69K). The device has garnered thousands of pre-orders at The Gioi Di Dong within just one month of its release.
The HONOR X9d “Unbeatable Durability” stands out in the product lineup targeting users prioritizing durability and stable performance.
Commenting on the partnership, Mr. Tran Duc Tin, Director of the Mobile Telecommunications Division at Dien May Xanh (Green Electronics), stated: “Beyond smartphones, consumers are increasingly interested in the ecosystem of devices and accompanying services. Through collaboration with HONOR, Dien May Xanh aims to deliver a more comprehensive technology experience to customers, offering diverse products and exceptional services across our entire network.”
HONOR Vietnam’s Business Director, Mr. Le Hong Phong, affirmed that The Gioi Di Dong is a key strategic partner in their plan to expand market reach and enhance service quality in Vietnam. Through this partnership, both parties aim to introduce products renowned for durability and intelligent AI experiences powered by MagicOS, reaching a broader audience in 2026.
As we enter 2026, the renewed strategic cooperation between The Gioi Di Dong and HONOR Vietnam is expected to further drive both companies in developing products, services, and a robust technology ecosystem.
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