Why Ciputra – West Tay Ho Continues to Lead Amidst the Surge of New Urban Developments?

Nestled in the heart of the capital, this prestigious urban development stands as a testament to luxury and exclusivity. Renowned as one of the most expensive residential areas, it also boasts unparalleled "real value" that is truly rare in the city. Here, every detail reflects sophistication and meticulous craftsmanship, offering residents a lifestyle that seamlessly blends opulence with practicality. From its prime location to its world-class amenities, this community is not just a place to live—it’s a legacy in the making. Experience the pinnacle of urban living where prestige meets purpose.

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West Lake West: Low-rise units surpass 1 billion VND/m², penthouses exceed 300 million VND/m²

A market report by JLL Vietnam, released on January 6, 2026, reveals that new supply in the landed housing segment in Hanoi remains low, with only 225 units launched in Q4/2025. In the secondary market, prices surged by 18.9% year-on-year, averaging 8,700 USD/m².

However, according to Hoang Quan, a real estate agent in Hanoi, actual prices in prime areas like West Lake West far exceed this average. “Essentially, waterfront properties around West Lake, depending on their condition, can surpass 1 billion VND/m². Properties located just a 3-minute drive from West Lake have been priced at 800–850 million VND/m² since mid-2025. In a major urban area a 5-minute drive away, prices range widely from 400–800 million VND/m².”

Real estate in West Lake West – Ciputra remains expensive yet highly sought after by the elite for genuine living needs.

Similarly, in Ciputra Urban Area—considered Hanoi’s upscale hub—limited penthouse and duplex units with West Lake views have traded above 300 million VND/m². Overall, secondary apartment transactions here range from 110–130 million VND/m². Low-rise units average 400–500 million VND/m², though luxury villas with special standards can far exceed this.

Why does the most expensive area retain its crown?

Despite soaring prices, Ciputra – West Lake West remains a magnet for buyers and investors, often selling out in both primary and secondary markets. “The area’s planning is nearly complete, with little room for expansion to increase supply. Primary supply is scarce, and secondary low-rise supply is virtually negligible,” notes Quan.

According to Quan, this is largely due to the long-term asset-holding mindset of wealthy or ultra-wealthy buyers. These are Ciputra’s primary clients, who purchase properties not for speculation but to assert status and preserve wealth. “Everyone knows Ciputra offers unparalleled value: leading infrastructure, a 65-hectare park—Hanoi’s largest, a world-class urban golf course, top-tier international schools, and a diverse expat community from over 80 countries. This positions homes here as generational assets, rarely resold once acquired,” explains Quan.

Notably, in late November 2025, a drainage system to the Red River was implemented, eliminating Ciputra’s flooding concerns.

Another key factor is the intrinsic value of emerging projects in the area. A Hanoi-based real estate sales director notes that most Ciputra projects adhere to exceptionally high standards, backed by reputable developers, ensuring sustainable price growth over time.

For instance, a low-rise project by Sunshine Group meets the highest luxury real estate standards today. It features fully underground infrastructure, direct access to private villa basements, ensuring absolute privacy. One VIP offering is a 5-story villa with a pool, garden, sun deck, and a basement customizable as a cinema, gym, wine cellar, or studio…

Sunshine Group’s low-rise project boasts a prime location near the golf course and 65-hectare park, with discreet underground infrastructure, AI security, and 5-star international amenities (Image: Noble Palace Tay Ho – The Boutique Mansion).

Another high-rise project by the same group in Ciputra impresses with first-of-its-kind amenities: a ground-level entertainment complex with a nearly 0.5 km lakefront, West Lake West’s largest aerial shopping street, and a cloud-level resort featuring an infinity pool and Ciputra’s only 6-star restaurant, operated by Dubai’s Sunset Hospitality Group (SHG)…

A high-rise project by Sunshine Group positioned in the Branded Residences segment at Ciputra’s core (Image: Noble Crystal Tay Ho WorldHotels Residences).

The synergy between West Lake West’s rare core position and the emergence of luxury projects is solidifying Ciputra’s status as a “heritage asset”—where value is defined not just by price but by quality of life, scarcity, and sustainable appreciation over time.

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