Start of the year, numerous car models with hundreds of million VND discount.

Immediately after the Lunar New Year, in accordance with the company's policy and the incentives from distributors, a series of car models have been heavily discounted to boost market demand.

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Specifically, by the end of February 2024, some dealers are pushing sales and offering many strong discount programs.

Accordingly, Hyundai Accent, MT Standard VIN 2023 version, is reduced by VND 49 million compared to the listed price, to VND 377 million.

The special AT version is priced at VND 502 million, equivalent to a reduction of VND 40 million. The MT version has the strongest reduction of VND 52 million, with the new price being VND 420 million.

Hyundai Accent, MT Standard VIN 2023 version, reduced by VND 49 million compared to the listed price, to VND 377 million. (Illustrative photo)

In addition to deep price reductions, many dealers also give away additional gifts such as tinted film, underbody paint, leather floor mats, leather wallets, leather steering wheels, worth up to tens of millions of dong.

Also with the Hyundai Accent, VIN 2023 version, other dealers have chosen to run programs that offer up to VND 45 million discount or give 100% registration fee for customers.

Therefore, at this time, the selling price of the VIN 2023 standard version of the Hyundai Accent is lower than that of A-class models such as Kia Morning or Toyota Wigo.

Another discounted car is the Hyundai Grand i10. Accordingly, some dealers are implementing discount programs of up to VND 20-30 million for customers buying cars for each version.

Meanwhile, according to Honda Vietnam’s announcement, in the last 10 days of February 2024, customers buying Honda cars will be offered various incentives depending on the model and version, for all 2023 production versions.

Honda applies attractive incentives for the company’s main model – City – for 2023 production versions.

Honda City runs many promotional programs and delivers cars immediately. (Illustrative photo)

Specifically, both the G version priced at VND 559 million and the L version priced at VND 589 million are offered a 100% registration fee exemption and VND 30 million in cash, equivalent to a total reduction of nearly VND 90 million.

For the Honda City RS version priced at VND 609 million, a 50% registration fee exemption is applied, equivalent to a reduction of more than VND 30 million.

The Honda CR-V, still in stock for the 2023 production, is offered a 50% registration fee exemption for both G and L versions, equivalent to a reduction of about VND 50-55 million. The G version is also offered a cash discount of VND 30 million.

Another Japanese car brand that is also heavily discounted is Subaru.

Subaru Vietnam has announced a promotion for customers buying cars in February 2024 with the highest discount that customers can receive up to VND 250 million.

Specifically, the Subaru Forester iS EyeSight is offered a cash discount of VND 250 million. After deducting from the selling price, the highest-end version of the Subaru Forester is only priced at VND 949 million.

The second-highest discount is applied to the Subaru Forester iL EyeSight version, at VND 230 million. After deducting from the selling price, the actual amount that customers have to pay to buy the car is VND 869 million.

Finally, the Subaru Forester iL is offered a VND 170 million discount, bringing the actual selling price of the car down to VND 799 million.

In addition, depending on the version, customers buying cars also receive additional gifts such as a set of four headrest pillows, automatic folding mirrors, and a 5-year unlimited mileage warranty.

All Subaru models receiving this promotion are produced in 2023.

Subaru Forester iL is offered a VND 170 million discount, bringing the actual selling price of the car down to VND 799 million. (Illustrative photo)

Also in February 2024, customers buying 3 Nissan models – Almera, Navara, and Kicks – will be offered a 100% registration fee exemption.

Specifically, when buying 3 Nissan models Almera, Navara, and Kicks, customers will be supported with a 100% registration fee exemption, and at the same time receive gifts of a certain amount of SJC gold. Registration fee exemption will be applied depending on the version and production year. The SJC gold gifts can be exchanged for cash.

Currently, Nissan Almera in Vietnam has 2 versions, CVT and high-end CVT, with a selling price ranging from VND 539-595 million, 100% registration fee exemption, equivalent to a value ranging from VND 54-60 million, depending on the version and province, city of registration.

Meanwhile, Nissan Navara has 3 versions, EL 2WD, VL 4WD, and PRO-4X, with a selling price ranging from VND 699-970 million. Nissan Kicks with the promotion for the V version is priced at VND 858 million. When buying this compact SUV in February 2024, customers will save VND 86 million.

According to the Vietnam Automobile Manufacturers’ Association (VAMA), the total market sales volume in January 2024 reached 19,243 units, including 14,745 passenger cars, 4,390 commercial vehicles, and 108 specialized vehicles, down 50% compared to December 2023. The sales volume of domestically assembled cars reached 9,783 units, down 59% compared to December 2023, and the volume of imported cars was 9,460 units, down 36% compared to December 2023.

VAMA also said that the sales volume in January 2024 of both domestically assembled cars and imported cars increased by 11% compared to the same period last year.