SHB, or the Saigon-Hanoi Commercial Joint Stock Bank, has been recognized for its innovation with the “Outstanding Bank with Creative Products and Services” award at the 2024 Vietnam Outstanding Banking Awards (VOBA). This accolade acknowledges SHB’s creative and innovative approach in developing convenient and suitable products and services for its customers.
VOBA, now in its 13th year, is organized by the International Data Group (IDG) in collaboration with the Department of Information and Communications (DIC), the Ho Chi Minh City Department of Industry and Trade (CSID), the Ho Chi Minh City Institute for Development Research, the University of Economics and Law (UEL), the Vietnam Bankers Association (VNBA), and the Vietnam Digital Communications Association (VDCA).
SHB’s “Online Pre-approved Unsecured Overdraft Product” is a 100% digital offering. Through the SHB Mobile app, customers can open an overdraft account in just one minute, meeting their immediate consumption and shopping needs. SHB provides 24/7 online support for this overdraft service, eliminating the need for customers to visit a physical branch and freeing them from the bank’s operating hours. This not only saves customers time but also reduces their costs.
Customers can conveniently review their online credit contract with SHB and the general conditions of the overdraft product for each period to make informed financial decisions. With features like limit and balance inquiries, interest rate information, branch management, transaction history, fund transfers, account changes for debt collection, and repayment reminders, customers are empowered to take control of their finances and make prudent financial arrangements. SHB ensures the security of customers’ personal loan information during the registration and overdraft limit utilization processes, employing the most modern security technologies to give customers peace of mind whenever and wherever they transact.
Placing customers and the market at its core, SHB has consistently embraced innovation and creativity in its processes and product development to enhance its service quality and solutions. The “Online Pre-approved Unsecured Overdraft Product” is one such innovation, offering convenience and speed to customers and contributing to the encouragement of consumer credit while curbing the prevalence of illegal lending, in line with the State Bank’s direction.
SHB representative (left) receiving the award for “Outstanding Bank with Creative Products and Services”
“We are deeply honored to receive the ‘Outstanding Bank with Creative Products and Services’ award at VOBA 2024,” said an SHB representative. “This prestigious recognition acknowledges our efforts in delivering exceptional products and services to our customers. It also serves as a motivation for SHB to continue our comprehensive and robust transformation journey, solidifying our position as a leading financial institution in the region and beyond.”
SHB has had a remarkable year so far, with multiple international organizations recognizing its products and solutions. At the Digital CX Awards 2024, SHB was the only Vietnamese bank to win two awards: “Most Outstanding Digital Platform Experience – Cash Management Platform” for its “Collection via SLINK Designated Account Service” and “Best Use of Technology for Digital Customer Experience” for its “ACAS Automatic Credit Approval System.” Notably, both digital solutions were developed and implemented by SHB’s internal resources and talent.
The Digital CX Awards is an annual event organized by The Digital Banker magazine, with evaluation support from renowned partners such as PwC, Deloitte, Forrester, and Capco. It is the only award system globally that recognizes and celebrates pioneering innovations in digital customer experience within the global financial services ecosystem.
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