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The Sun Group’s Apartment Sellout: 93% of Affordable Units Snapped Up Immediately Upon Release

28 October, 2024

2,000 investors from the North flocked to Ha Nam Stadium to snap up the opportunity to purchase a 5-star apartment for just VND 1 billion (after an 18% discount, excluding VAT and maintenance fees) from Sun Group, creating a “shockwave” in the market.

Investors attending the Art Residence apartment sales event

An Eager Rush to “Lock in” Units

Mr. Hoang Tung Anh, Business Director of Four Home Real Estate Group Joint Stock Company, Ha Nam Branch, was excited to share that while the market desperately sought apartments below VND 50 million/m2, the 18% discount offered by a reputable developer like Sun Group presented an attractive profit margin for early payers. As a result, everyone was enthusiastic about investing immediately upon visiting the project. “Our inventory kept running out, and we couldn’t keep up with the demand. There was hardly any chance for latecomers,” said Mr. Tung Anh.

The smart, creative design and optimized apartment area with an open-height space were the “trump cards” that captivated investors. This type of apartment, unprecedented in the market, is affordable for young working adults, elderly individuals with some savings, or adults seeking a second home for weekend getaways.

Customers examining the project’s sand table

Accompanying his mother to view the 1-bedroom +1 apartment, Mr. Nguyen Van Minh (from Phu Ly city) shared that with a usable area of up to 68m2, his family could freely arrange various living spaces, ensuring both privacy and a cozy atmosphere. “In the bustling and crowded Phu Ly, building a house offers no amenities for life. I will definitely buy an apartment here, which is modern and civilized and has all the necessary amenities. During holidays and festivals, we can also enjoy fireworks displays and participate in festivals,” said Mr. Minh.

Mr. Cao Tuan Vu, Head of Bac Bo Real Estate Business Department – Dat Xanh Northern Region, excitedly shared that most customers who visited the show flat were thrilled with the usable area they would own. “Some customers were so impressed with the design of this type of apartment that they didn’t even care about the price; they had already chosen their preferred floor. As soon as the developer announced the price list, they decided to make a purchase because they didn’t want to miss out.” In addition to customers from Hanoi and Ha Nam, Mr. Vu also received reservations from numerous customers from Ninh Binh, Hung Yen, and Thai Binh. “This is the central resort city of the entire Red River delta region, and there has never been a project of this scale before,” he asserted.

The Allure of 1-2 Billion VND Apartments, Ready for Handover in Just 8 Months

Mr. Nguyen Cao Cuong, Deputy General Director of Sun Property (a member of Sun Group), shared: “We have applied various measures in design, technology, and construction techniques to optimize the apartment area. As a result, the average price per usable area is reasonable at VND 24-25 million/m2. With just VND 1 to 2 billion, customers can own an apartment at Sun Urban City and enjoy all the utilities here.”

Customers receiving project introduction and consultation

After finalizing the purchase of an Art Residence apartment on the 6th floor, Ms. Nguyen Thi Thanh Thao, a resident of Hung Yen city, shared that the price after discounts and promotions was just over VND 1 billion, which was very affordable. What particularly attracted her was the rapid construction progress. As her daughter is currently studying at a boarding school in Ha Nam and has to commute by bus, Ms. Thao plans to move into the new apartment as soon as it is handed over in 8 months, making it more convenient for her daughter’s studies.

“The travel time from Hung Yen to Phu Ly is only 25 minutes. I immediately decided to buy the apartment when I heard the announced price because I have complete trust in Sun Group’s construction quality. I will also invite my friends to buy apartments here so that we can have a place to relax and gather on weekends,” shared Ms. Thao.

The developer affirmed that customers who purchase at this time will receive their apartments in June 2025. Additionally, they will be the first residents to enjoy the prominent utilities at Sun Urban City in Phu Ly, Ha Nam, which are expected to be completed early next year: the festival boulevard, a music show scheduled to debut during the Lunar New Year in 2025, and the Sun World water park, slated to open on April 30, 2025.

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