Toyota Vietnam (TMV) recently announced its November 2024 sales figures, reporting a total of 8,851 units sold (including Lexus sales). This marks the second consecutive month that Toyota has surpassed the 8,000-unit sales mark, bringing its year-to-date sales for 2024 to over 59,000 units. With these impressive figures, the company is well on its way to achieving its target of 1 million units sold by 2025, a milestone that coincides with Toyota’s 30th anniversary in Vietnam.

Toyota’s November 2024 Sales Breakdown
Breaking down the numbers, Toyota sold 8,693 units nationwide, comprising 4,132 domestically assembled vehicles and 4,561 imported units. Notably, sales of Hybrid vehicles stood at 608 units, contributing to a total of 4,489 Hybrid vehicles sold in the first 11 months of 2024. This reflects a growing preference among customers for fuel-efficient and environmentally friendly options.
In November 2024, Lexus delivered an exceptional experience to 158 customers, bringing its cumulative sales since its introduction in Vietnam to 13,567 units. The Vios remains Toyota’s best-selling model in the market. Specifically, compared to the previous month, sales of the Toyota Vios in November 2024 increased by approximately 21%, with 2,135 units sold. With these figures, the Toyota Vios is likely to maintain its position as the best-selling compact B-segment sedan in the market.

The Vios remains Toyota’s best-selling model in the market
In addition to the Vios, another domestically assembled model, the Veloz Cross, also witnessed a slight increase in sales compared to October, with 1,146 units sold. Imported models, such as the Yaris Cross (1,188 units) and Corolla Cross (1,150 units), contributed significantly to the overall sales figures.

Yaris Cross sold 1,188 units in November 2024
TMV representatives attributed the stable sales performance in November partly to the continued government support for registration fees for domestically assembled vehicles. Additionally, Toyota’s promotional programs for models like the Vios, Yaris Cross, Veloz Cross, Avanza Premio, and Corolla Cross in November helped make vehicle ownership more accessible for customers ahead of the 2025 Tet holiday.